Alien Costume

Shoppers searched for this 455K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -25.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £103K a year.

Searches, last 12 months

455K

Growth, 90 days vs prior 90

-25.4%

Conversion, latest week

1.4%

Market size, estimated

£103Ka year

Peak month

October25.9× the quietest month

Top search term

alien costume166K searches a year

Listings sell for £15.89 on average, from £5.75 to £34.85. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £15.89 that is £2K to £4K a year per listing.

Average price

£15.89inside the $15 to $100 sweet spot

Price range

£5.75–£34.85

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

4.0%of orders · Amazon United Kingdom median 0.6%

73% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #1,711 within Fancy Dress. It carries 148 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

67%

Out of stock, average day

16.8%

Average rank

#1,711in Fancy Dress

Average rating

4.24 starsAmazon United Kingdom average 4.36 stars

Average reviews

148per listing

Listings tracked

48

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months