Yellow Highlighters

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 21.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.

Searches, last 12 months

42K

Growth, 90 days vs prior 90

-5.8%

Conversion, latest week

21.9%

Market size, estimated

£50Ka year

Peak month

September1.8× the quietest month

Top search term

yellow highlighters27K searches a year

Listings sell for £5.46 on average, from £1.32 to £10.96. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £5.46 that is £3K to £4K a year per listing.

Average price

£5.46under the $15 to $100 sweet spot

Price range

£1.32–£10.96

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

£3K–£4K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

56% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #59 within Pens, Pencils & Writing Supplies. It carries 2,556 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

94%

Out of stock, average day

5.6%

Average rank

#59in Pens, Pencils & Writing Supplies

Average rating

4.58 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,556per listing

Listings tracked

16

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 92 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

92 months