Is world map profitable to sell on Amazon United Kingdom?

The niche generates £322K/yr across 20 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.8%. Flapen's verdict: Skip it (46/100).

How competitive is the world map niche?

10 brands and 18 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in world map?

Top complaints mined from reviews: Quality-Overall, Paper Quality, Advertised Vs Actual Product. The return rate is 1.4%.

When does demand for world map peak?

Demand peaks in Dec; the busiest month runs 1.8× the quietest.

What does it cost to enter the world map niche?

Listings span £4.10–£82.57; the average listing price is £24.90 (sweet spot $15–$100). The average incumbent carries 1,427 reviews — the moat a new listing must climb.

world map

Skip it

Soft demand (-16.8% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible£24.90

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Price range

Great£4.10–£82.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good£322K

£322K/yr · 585K searches

Review moat

Good1,426.65

avg incumbent reviews — the moat a new listing must climb

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Brand share

Bad90%

top-5 brand share — brand-locked demand

Growth

Bad-16.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, world map is a £322K/yr Amazon United Kingdom market (585K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Dec. Verdict: Skip it — 46/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

world map market data

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: £249K–£311K; units × avg price
Conversion rate: 2.2%
Avg BSR: #130
Page quality: 0%
Prime: 80%
Sponsored: 100%
Out of stock: 0.3%
Avg brand age: 56 months
Avg seller age: 192 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

Hambli32%
Maps International30%
Splosh21%
World Of Wallcharts5%
CANVASCALE3%
Hyper Mart3%
Open — no brand owns it (4 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.8% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.8×

Open Trend

Top world map search terms

world map154K/yr -23.5%2.7% conv.
world map pin board90K/yr -11.9%0.9% conv.
map74K/yr -4.1%0.3% conv.
world map poster44K/yr -15.3%3.8% conv.
map of the world40K/yr -26.5%1.7% conv.
world map wall art39K/yr -27.6%0.3% conv.
travel map with pins26K/yr -3.0%0.6% conv.
travel map19K/yr -4.3%0.3% conv.
world map canvas16K/yr -38.4%0.0% conv.
world map push pin10K/yr +6.8%0.3% conv.

All search terms

Top world map products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

World Map Poster for Wall A1 84x60cm - Political Write On Wipe Off Gloss

Hambli£8.044.5★1,515 rev

World Map Detailed - Updated 2026 - Silk Art Paper - Folded 84.1 x 59.4 cm

Maps International£7.844.4★282 rev

World Map - Updated 2025 - Front Sheet Lamination - 118.9 x 84.1 cm

Maps International£17.734.6★1,694 rev

Splosh Travel Map - Desk World Map Pin Board in Grey Wooden Frame. World Map Cork Board with 100 Pins in 2 Colours to Mark Your Past and Future Adventures Framed World Maps for Desks.

Splosh£21.024.4★1,065 rev

Splosh Travel Map - XL Desk World Map Pin Board in Black Wooden Frame. World Map Cork Board with 100 Pins in 2 Colours to Mark Your Past and Future Adventures Framed World Maps for Desks.

Splosh£21.104.4★1,065 rev

Newest

by launch date

Framed Push Pin Classic World Travel Map - Canvas Pin Board White Frame with Pins - Travel Map Pin Board Gift - Maps International

Maps International£39.812 rev

3mo ago

Kids World Map Poster 84x60cm - Illustrated Search & Find 150 Pictures

Hambli£7.9875 rev

8mo ago

Framed Push Pin World Travel Map - Updated 2026 - Canvas Pin Board Black

Maps International£40.368,836 rev

10mo ago

Childrens World Map Poster Large A1 Illustrated Wall Map for Kids

World Of Wallcharts£6.75125 rev

1y ago

Splosh Travel Map - XL Desk World Map Pin Board in Black Wooden Frame. World Map Cork Board with 100 Pins in 2 Colours to Mark Your Past and Future Adventures Framed World Maps for Desks.

Splosh£21.101,065 rev

2y ago

What buyers say about world map

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Great quality and clear locations”

Size-Overall17%

“Brilliant size”

Color14%

“bright colours”

Value For Money8%

“Great value”

Advertised Vs Actual Product7%

“Arrived as promised”

Paper Quality5%

“This map is on glossy reasonably thick paper”

Fun/Entertainment Experience4%

“A lovely, simple way to make learning feel more fun”

Ease Of Use3%

“easy to use”

Display Colors3%

“Lovely map showing the countries of the world in clear colour”

Display-Overall3%

“Great poster that I have used for a display in the school I work in”

What buyers complain about

Quality-Overall13%

“Cheap quality”

Paper Quality12%

“Disappointed as its a paper copy”

Advertised Vs Actual Product9%

“False advertising”

Print Quality8%

“It's not well made, or printed”

Value For Money8%

“Now I know why it was way cheaper than the others”

Wrinkles6%

“comes folded so it has horrible creases all over it”

Mounting4%

“Loose Mount”

Durability4%

“sadly it just fell apart splitting at its folds so didn't last a week”

Size-Overall3%

“Small size”

Brightness/Shine/Glow2%

“Creases easily and too shiny for me”

Top return reasons

Size-Overall53%

Quality-Overall6%

Paper Quality4%

Advertised Vs Actual Product4%

Print Quality4%

Defective Material/Parts3%

Wrinkles3%

Double-Sided Printing3%

Strength3%

Value For Money2%

Common questions

Is world map profitable to sell on Amazon United Kingdom?: The niche generates £322K/yr across 20 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.8%. Flapen's verdict: Skip it (46/100).
How competitive is the world map niche?: 10 brands and 18 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in world map?: Top complaints mined from reviews: Quality-Overall, Paper Quality, Advertised Vs Actual Product. The return rate is 1.4%.
When does demand for world map peak?: Demand peaks in Dec; the busiest month runs 1.8× the quietest.
What does it cost to enter the world map niche?: Listings span £4.10–£82.57; the average listing price is £24.90 (sweet spot $15–$100). The average incumbent carries 1,427 reviews — the moat a new listing must climb.