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Whiteboard Pens with Eraser

Fail

Prices span $3.32–$10.80, mostly outside the sweet spot, so Whiteboard Pens with Eraser is a Fail.

Flapen Score
45
45 / 100
Ranks 455 of 835 Stationery & Office Supplies niches · −2 vs the category median of 47
Market size
£108K/yr127K searches / yr
90-day growth
-15.5%search demand this quarter
Competition
61%top-5 click share · 14 brands · 19 sellers

Flapen Score

Whiteboard Pens with Eraser against its category

The dotted line is the Stationery & Office Supplies average. Past it, Whiteboard Pens with Eraser is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Whiteboard Pens with Eraser market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Whiteboard Pens with Eraser 127K times last year and spent an estimated £108K. The top 5 brands take 78% of clicks. Demand peaks in Sep. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 17.8% of those searches ended in a purchase.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £108K a year.

Searches, last 12 months
127K
Growth, 90 days vs prior 90
-15.5%
Conversion, latest week
17.8%
Market size, estimated
£108Ka year
Peak month
September2.0× the quietest month
Top search term
magnetic whiteboard pens29K searches a year

02 · Price

A sale here is worth £4.78.

Listings sell for £4.78 on average, from £3.32 to £10.80. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £4.78 that is £2K to £4K a year per listing.

Average price
£4.78under the $15 to $100 sweet spot
Price range
£3.32–£10.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
£2K–£4K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #61 within Pens, Pencils & Writing Supplies. It carries 4,534 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#61in Pens, Pencils & Writing Supplies
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,534per listing
Listings tracked
19

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Whiteboard Pens with Eraser products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.

£0£11K£22K£32K£43K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

19

Est. top-5 brand share

78%

Top 20: 100%

Est. top-5 click share

61%

Top 20: 100%

Open market

17%

  • maxtek42%
  • ANSIO11%
  • G4GADGET9%
  • Autoau8%
  • DumanAsen7%
  • Volcanics6%
  • Open — no brand owns it (8 brands, 17%)

Demand

Whiteboard Pens with Eraser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.0×

Search terms

Top Whiteboard Pens with Eraser search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • magnetic whiteboard pens29K/yr
  • white board pens and erasers26K/yr
  • whiteboard pens with eraser28K/yr
  • whiteboard pens magnetic12K/yr
  • whiteboard pens and eraser7K/yr
  • whiteboard markers and eraser set6K/yr
  • wipe board pens and eraser7K/yr
  • magnetic whiteboard pen4K/yr
  • magnetic dry wipe pens4K/yr
  • magnetic whiteboard markers3K/yr

Reviews and returns

What reviews say buyers love and hate about Whiteboard Pens with Eraser

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Value For Money”
9%of negative reviews mention “Size-Overall”
0.3%of orders come back
“they're too short. 4.5 inches”
A buyer, on “Size-Overall”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Whiteboard Pens with Eraser questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data