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Uni Pin Fine Line Pens

Fail

The top 5 brands take 100% of clicks, so Uni Pin Fine Line Pens is a Fail.

Flapen Score
43
43 / 100
Ranks 518 of 835 Stationery & Office Supplies niches · −4 vs the category median of 47
Market size
£61K/yr132K searches / yr
90-day growth
-23.6%search demand this quarter
Competition
33%top-5 click share · 4 brands · 71 sellers

Flapen Score

Uni Pin Fine Line Pens against its category

The dotted line is the Stationery & Office Supplies average. Past it, Uni Pin Fine Line Pens is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Uni Pin Fine Line Pens market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Uni Pin Fine Line Pens 132K times last year and spent an estimated £61K. All 4 brands take every click. Flapen scores it 43 out of 100, a Fail.

01 · Demand

3.0% of searches ended in a purchase last week.

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £61K a year.

Searches, last 12 months
132K
Growth, 90 days vs prior 90
-23.6%
Conversion, latest week
3.0%
Market size, estimated
£61Ka year
Top search term
rotring43K searches a year

02 · Price

A sale here is worth £15.48.

Listings sell for £15.48 on average, from £4.23 to £42.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £15.48 that is £0 to £2K a year per listing.

Average price
£15.48inside the $15 to $100 sweet spot
Price range
£4.23–£42.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

66% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #154 within Pens, Pencils & Writing Supplies. It carries 3,019 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
66%
Prime listings
98%
Out of stock, average day
2.4%
Average rank
#154in Pens, Pencils & Writing Supplies
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,019per listing
Listings tracked
53

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Uni Pin Fine Line Pens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

£0£2K£4K£5K£7K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

71

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

33%

Top 20: 72%

Open market

0%

  • rOtring74%
  • uni-ball16%
  • Uni Pin8%
  • Gelanty2%
  • Open — no brand owns it (0%)

Demand

Uni Pin Fine Line Pens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26NovDecJanFebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 1.7× · 9 of 12 months tracked

Search terms

Top Uni Pin Fine Line Pens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rotring43K/yr
  • rotring mechanical pencil24K/yr
  • uni pin fine line pens14K/yr
  • rotring pen11K/yr
  • rotring pens19K/yr
  • unipin fineliners7K/yr
  • rotring pencil6K/yr
  • uni pin4K/yr
  • rotring fountain pen4K/yr
  • uni pin fine line1K/yr

Reviews and returns

What reviews say buyers love and hate about Uni Pin Fine Line Pens

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall11%−0.03

Poor quality Pens

Even worse than cheaper brands

Poor quality

Water Resistance8%−0.06

Not very waterproof

Not watertight

Plus, the ink is not waterproof, so that is very disappointing, and can now not use this ink for pen and wash drawings

Functionality-Overall7%−0.04

Doesnt work

Doesnt work too well

issue with one that roller isnt working good

Durability5%−0.02

Used it twice before it broke

Disappointed after only a few weeks' use

Not very durable

Drying Time5%−0.03

I hadn't realised they aren't as quick drying as another make I use dries almost instantly

Short use - dried up quickly

Love

Quality-Overall15%−0.03

Beautifully made

Excellent product

it gives me great pleasure using a quality tool

Writing Experience13%+0.87

Smooth writer

great writing feel with them

Feels great and writes exceptionally well

Value For Money7%+0.29

worth the cost

Excellent Value

Good value

Pen/Pencil Quality6%+0.25

Good pens

An excellent pen and pencil set all in one

Very nice pencil, that feels very high quality and durable

Grip5%+0.49

the knurliing makes it easy to grip

grip all perfect

Feels great in your hand

Return

0.8% Return rate 18% Fixable by listing

Functionality-Overall10%▁▄▄██▆

Doesnt work

Doesnt work too well

issue with one that roller isnt working good

Ink Refill8%▆▇█▆▇▅
Nib/Tip Quality8%▁█▅▃▁▄
Writing Experience7%▁▃▆▁▂█
Quality-Overall6%▁█▁▂▄▁

Poor quality Pens

Even worse than cheaper brands

Poor quality

FAQ

Common Uni Pin Fine Line Pens questions

Answered from the same tracked data.