treasury tags
Skip itPrices mostly outside the sweet spot ($2.44–$5.75) — this niche doesn't clear our bar today.
Conversion
Incredible16.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Review moat
Great222.22avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Growth
Bad-11.5%90-day search growth — must beat 0% to launch
Market size
Bad£66K£66K/yr · 97K searches
Avg price
Bad£4.12avg listing price — sweet spot $15–$100
Price range
Bad£2.44–£5.75cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, treasury tags is a £66K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Sep. Verdict: Skip it — 48/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
treasury tags market data
- Units sold / yr
- 20K–25K
- avg 1,000–1,250/product
- Revenue / yr
- £82K–£103K
- units × avg price
- Conversion rate
- 16.6%
- Avg BSR
- #61
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 78%
- Out of stock
- 0.0%
- Avg brand age
- 44 months
- Avg seller age
- 201 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
37
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
14%
- Paper Sense42%
- Q-Connect22%
- SIYUPU11%
- LIYANHU4%
- Blunesta4%
- Solvayne3%
- Open — no brand owns it (7 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.5% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 2.1×
Top treasury tags search terms
- treasury tags88K/yr
- treasury tags mixed sizes3K/yr
- treasury tags 76mm3K/yr
- paper ties3K/yr
Top treasury tags products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Paper Sense | 100 X 76mm Treasury Tags | Green String Tag | Plastic Ends | Paper Binders Stationery Binder Fasteners Document Ties | Office Fasteners (76mm millimeters)
Paper Sense£4.954.4★298 rev

Q-Connect Plastic Ended Treasury Tag 127 mm - Pack of 100 Green
Q-Connect£2.444.6★1,188 rev

Metal Treasury Tags 100 Pcs Paper Ties Metal-Ended Kit Elasticity Metal Treasury Tags Office Fasteners Hole Punch Ties String Binders for Organising Paper Documents
SIYUPU£3.263.7★249 rev

Paper Sense | 100 X 25mm Treasury Tags | Green String Tag | Plastic Ends | Paper Binders Stationery Binder Fasteners Document Ties | Office Fasteners (25mm millimeters)
Paper Sense£4.944.4★298 rev

Paper Sense - 100 x 101mm Treasury Tags - Made in The UK - Green String Tags with Plastic Ends - Binder Fasteners for Documents and Office Use (101mm millimeters)
Paper Sense£5.754.5★77 rev
Newest
by launch date
220pcs Metal Treasury Tags 40mm Elasticity Metal Treasury Tags Set Double Ended Cord Paper Fasteners Office Fasteners for Securing Loose Punched Paper and Documents
SHENYI£5.254 rev

50Pcs Binder Rings 30mm Metal Binding Rings Colorful Loose Leaf Binders for Flash Cards Index Cards Book Keychains Book Rings Paper Rings Metal Ring for Home Office School 10 Colors
WUPENGZON£4.6828 rev

100-Piece Metal-Ended Treasury Tags for Secure Document Organization 4.5cm Fasteners for Office and Home Use
Solvayne£3.381 rev

100 Pcs Treasury Tags 45mm Paper Tags Fasteners for Office School & Filing Green Plastic Ends with Strong Cotton Cord Document Binders for Papers Files Reports Invoices Durable & Easy to U
Blunesta£3.375 rev

100 Pcs Treasury Tags 45mm Paper Tags Fasteners with Plastic Ends
CYMYGS£4.525 rev
Trending
90-day click momentum
50Pcs Binder Rings 30mm Metal Binding Rings Colorful Loose Leaf Binders for Flash Cards Index Cards Book Keychains Book Rings Paper Rings Metal Ring for Home Office School 10 Colors
WUPENGZON£4.684.8★

100-Piece Metal-Ended Treasury Tags for Secure Document Organization 4.5cm Fasteners for Office and Home Use
Solvayne£3.381.0★

100 Pcs Treasury Tags 45mm Paper Tags Fasteners with Plastic Ends
CYMYGS£4.523.1★

Q-Connect 152mm Metal Treasury Tag (Pack of 100) Green
Q-Connect£5.204.5★

Q-Connect Plastic Ended Treasury Tag 127 mm - Pack of 100 Green
Q-Connect£2.444.6★
What buyers say about treasury tags
What buyers praise and complain about, mined from review topics.What buyers love
“As advertised”
“Excellent product”
“easy to use”
“Great tags”
“Paper holding”
“are value for money”
“Sturdy & Handy”
“Strong and durable”
“Easy to keep reusing”
“great for keeping my poly pockets in order”
What buyers complain about
“Really cheap and unsatisfactory - proof that you always get what you pay for - do yourself a favour and pay a bit more”
“Not fit for purpose”
“Don't work”
“Awful the end line of the treasury tags isn't long enough so just falls through the hole of paper”
“They just fall through the holes in the paper as they dont open up”
“just fall out”
“very very easily”
“rather flimsy and was a bit disappointed with the robustness and general usability -”
“They're worth nothing”
“so difficult to secure”
Top return reasons
Common questions
- Is treasury tags profitable to sell on Amazon United Kingdom?
- The niche generates £66K/yr across 18 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -11.5%. Flapen's verdict: Skip it (48/100).
- How competitive is the treasury tags niche?
- 13 brands and 37 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in treasury tags?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Functionality-Overall. The return rate is 0.4%.
- When does demand for treasury tags peak?
- Demand peaks in Sep; the busiest month runs 2.1× the quietest.
- What does it cost to enter the treasury tags niche?
- Listings span £2.44–£5.75; the average listing price is £4.12 (sweet spot $15–$100). The average incumbent carries 222 reviews — the moat a new listing must climb.