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Toy Story Wrapping Paper

Maybe

The average product has only 16 reviews. But prices span $2.84–$11.74, mostly outside the sweet spot, so Toy Story Wrapping Paper is a Maybe.

Flapen Score
55
55 / 100
Top 15% of 835 Stationery & Office Supplies niches · +8 vs the category median of 47
Market size
£35K/yr67K searches / yr
90-day growth
+41.4%search demand this quarter
Competition
60%top-5 click share · 11 brands · 14 sellers

Flapen Score

Toy Story Wrapping Paper against its category

The dotted line is the Stationery & Office Supplies average. Past it, Toy Story Wrapping Paper is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toy Story Wrapping Paper market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Toy Story Wrapping Paper 67K times last year and spent an estimated £35K. The top 5 brands take 65% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +41.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
+41.4%
Conversion, latest week
7.1%
Market size, estimated
£35Ka year
Top search term
toy story wrapping paper52K searches a year

02 · Price

A sale here is worth £7.24.

Listings sell for £7.24 on average, from £2.84 to £11.74. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £7.24 that is £724 to £2K a year per listing.

Average price
£7.24under the $15 to $100 sweet spot
Price range
£2.84–£11.74
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£724–£2K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #408 within Paper. It carries 16 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
87%
Out of stock, average day
10.7%
Average rank
#408in Paper
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
16per listing
Listings tracked
15

04 · Newcomers

0 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Toy Story Wrapping Paper products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£7K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 rising

Sellers

14

Est. top-5 brand share

65%

Top 20: 100%

Est. top-5 click share

60%

Top 20: 100%

Open market

27%

  • YOOYEH18%
  • LaVenty15%
  • Sovanna11%
  • NTGFU11%
  • RUSPEPA10%
  • Luclay9%

Search terms

Top Toy Story Wrapping Paper search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • toy story wrapping paper52K/yr
  • toy story wrapping paper roll12K/yr
  • toy story wrapping paper birthday3K/yr

Reviews and returns

What reviews say buyers love and hate about Toy Story Wrapping Paper

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Correct Contents”
50%of negative reviews mention “Quality-Overall”
0.2%of orders come back
“Poor quality”
A buyer, on “Quality-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

6 topics

NegativePositive

FAQ

Common Toy Story Wrapping Paper questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data