Teacher Pens
FailThe top 5 brands take 93% of clicks, so Teacher Pens is a Fail.
- Flapen Score
- 47 / 100Ranks 399 of 835 Stationery & Office Supplies niches · on the category median47
- Market size
- £368K/yr716K searches / yr
- 90-day growth
- +2.3%search demand this quarter
- Competition
- 51%top-5 click share · 11 brands · 108 sellers
Flapen Score
Teacher Pens against its category
The dotted line is the Stationery & Office Supplies average. Past it, Teacher Pens is stronger. Inside it, weaker.
Market
The Teacher Pens market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Teacher Pens 716K times last year and spent an estimated £368K. The top 5 brands take 93% of clicks. Demand peaks in Aug–Sep. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 6.9% of those searches ended in a purchase.
Shoppers searched for this 716K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £368K a year.
- Searches, last 12 months
- 716K
- Growth, 90 days vs prior 90
- +2.3%
- Conversion, latest week
- 6.9%
- Market size, estimated
- £368Ka year
- Peak month
- August1.8× the quietest month
- Top search term
- bic 4 colours pens192K searches a year
02 · Price
A sale here is worth £7.48.
Listings sell for £7.48 on average, from £2.69 to £18.82. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At £7.48 that is £19K to £22K a year per listing.
- Average price
- £7.48under the $15 to $100 sweet spot
- Price range
- £2.69–£18.82
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £19K–£22K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #160 within Pens, Pencils & Writing Supplies. It carries 3,160 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 3.4%
- Average rank
- #160in Pens, Pencils & Writing Supplies
- Average rating
- 4.57 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,160per listing
- Listings tracked
- 27
04 · Newcomers
1 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Teacher Pens products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BIC 4 Colours Pens Multicolour Original - Retractable Ballpoint Pens - Pack of 3
- Price
- £3.93
- Rating
- 4.7/5
- Reviews
- 23,878
- Age
- 15y ago
BIC 4 Colours Pens Multicolour Shine - Assorted Metallic Barrel Retractable Ballpoint Pens - Pack of 3
- Price
- £3.73
- Rating
- 4.7/5
- Reviews
- 13,473
- Age
- 13y ago
BIC 4 Colours Pens Multicolour Fun - 4 Colours Pastel Barrel Retractable Ballpoint Pens - Pack of 3
- Price
- £4.50
- Rating
- 4.7/5
- Reviews
- 3,311
- Age
- 14y ago
BIC 4 Colours Pens Multicolour Grip - 4 Colours Retractable Ballpoint Pens - Pack of 3
- Price
- £5.04
- Rating
- 4.7/5
- Reviews
- 2,552
- Age
- 14y ago
BIC 4 Colours Pens All In One Multi Coloured Pens All In One Retractable Ballpoint Pens Medium 1.0mm Green Blue Red Black 5 Pens Per Pack 1 Pack
- Price
- £9.35
- Rating
- 4.6/5
- Reviews
- 4,949
- Age
- 4y ago
Trending
estimated 90-day click momentum
Twinsun Teacher Gifts Teacher Appreciation Gift 12Pcs Thank You Teachers Ballpoint Pens for Kids Students Graduation Back to School Gratitude Supplies
- Price
- £4.87
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
HOWAF Thank You Teacher Gifts for Women Men 8 PCS Wooden Teacher Pens Ballpoint Pen Thank You Gifts for Teachers Teaching Assistant Pre School Nursery Teachers Leaving Gift Set A
- Price
- £8.05
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 1y ago
BIC 4 Colours Decors Kawaii Series Retractable Ball Pen Medium Point (1.0 mm) Fun Ink Colours + BIC Highlighter Grip Decors Chiselled Nib - Assorted Kawaii Designs Pack of 4
- Price
- £6.28
- Rating
- 4.8/5
- Reviews
- 102
- Age
- 5mo ago
BIC 4 Colours Mineral Tones Ball Pens Medium Point (1.00 mm) - Assorted Barrel Colours Pack of 5
- Price
- £10.35
- Rating
- 4.9/5
- Reviews
- 151
- Age
- 4mo ago
COZERI 28PCS 4 in 1 Multicoloured Pen - Retractable Ballpoint Multi Colour Bic Pen All 4 in One Office School Stationery for Students Teachers (Black Purple Green Orange Teal Blue Pink)
- Price
- £10.48
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 10mo ago
Newest
by launch dateTwinsun Teacher Gifts Teacher Appreciation Gift 12Pcs Thank You Teachers Ballpoint Pens for Kids Students Graduation Back to School Gratitude Supplies
- Price
- £4.87
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
BIC 4 Colours Mineral Tones Ball Pens Medium Point (1.00 mm) - Assorted Barrel Colours Pack of 5
- Price
- £10.35
- Rating
- 4.9/5
- Reviews
- 151
- Age
- 4mo ago
BIC 4 Colours Decors Kawaii Series Retractable Ball Pen Medium Point (1.0 mm) Fun Ink Colours + BIC Highlighter Grip Decors Chiselled Nib - Assorted Kawaii Designs Pack of 4
- Price
- £6.28
- Rating
- 4.8/5
- Reviews
- 102
- Age
- 5mo ago
Maxmoc 14 Pcs 4 Colour Pen Set
- Price
- £5.84
- Rating
- 4.1/5
- Reviews
- 39
- Age
- 10mo ago
COZERI 28PCS 4 in 1 Multicoloured Pen - Retractable Ballpoint Multi Colour Bic Pen All 4 in One Office School Stationery for Students Teachers (Black Purple Green Orange Teal Blue Pink)
- Price
- £10.48
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
108
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
51%
Top 20: 92%
Open market
6%
- BIC82%
- Pentel4%
- Maxmoc3%
- Zebra Pen2%
- Finehenchi2%
- HOWAF1%
- Open — no brand owns it (5 brands, 6%)
Demand
Teacher Pens search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 1.8×
Search terms
Top Teacher Pens search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bic 4 colours pens192K/yr
- multicoloured pen75K/yr
- teacher pens20K/yr
- bic pens 4 colour58K/yr
- 4 colour pen61K/yr
- multi colour pen61K/yr
- bic multicoloured pen24K/yr
- teacher pen12K/yr
- multi pen30K/yr
- multicolour pen23K/yr
Reviews and returns
What reviews say buyers love and hate about Teacher Pens
We read the reviews and the return reasons for every product selling here.
“breaks easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
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£33K/yr+185.3%
Academic Wall Planner 2025/2026
£52K/yr+109.5%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Teacher Pens questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data