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Superhero Party Bags

Fail

Prices span $2.14–$14.01, mostly outside the sweet spot, so Superhero Party Bags is a Fail.

Flapen Score
47
47 / 100
Ranks 399 of 835 Stationery & Office Supplies niches · on the category median
Market size
£28K/yr81K searches / yr
90-day growth
-23.1%search demand this quarter
Competition
42%top-5 click share · 31 brands · 57 sellers

Flapen Score

Superhero Party Bags against its category

The dotted line is the Stationery & Office Supplies average. Past it, Superhero Party Bags is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Superhero Party Bags market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Superhero Party Bags 81K times last year and spent an estimated £28K. The top 5 brands take 48% of clicks. Demand peaks in Jan–Sep. Flapen scores it 47 out of 100, a Fail.

01 · Demand

4.5% of searches ended in a purchase last week.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
-23.1%
Conversion, latest week
4.5%
Market size, estimated
£28Ka year
Peak month
January2.4× the quietest month
Top search term
superhero party bags26K searches a year

02 · Price

A sale here is worth £7.59.

Listings sell for £7.59 on average, from £2.14 to £14.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £7.59 that is £759 to £2K a year per listing.

Average price
£7.59under the $15 to $100 sweet spot
Price range
£2.14–£14.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£759–£2K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #434 within Envelopes & Mailing Supplies. It carries 185 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
94%
Out of stock, average day
8.2%
Average rank
#434in Envelopes & Mailing Supplies
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
185per listing
Listings tracked
35

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Superhero Party Bags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

31 rising

Sellers

57

Top-5 brand share

48%

Top 20: 87%

Top-5 click share

42%

Top 20: 83%

Open market

48%

  • Yisound12316%
  • Aisszhao13%
  • Heartsking10%
  • Amazluck5%
  • Fakcrkun4%
  • Duoduobear4%

Demand

Superhero Party Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep · busiest ÷ quietest = 2.4×

Search terms

Top Superhero Party Bags search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • superhero party bags26K/yr
  • superhero party bags fillers20K/yr
  • marvel party bags14K/yr
  • marvel party bag fillers9K/yr
  • avengers party bags7K/yr
  • super hero party bag fillers for kids6K/yr

Reviews and returns

What reviews say buyers love and hate about Superhero Party Bags

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Advertised Vs Actual Product16%−0.22

Product specifications wrong. The advert states made of rubber when clearly on arrival they are made of card... disappointing to say the least

Party bag size - ignore the misleading pics

Nothing at all like the photos

Quality-Overall16%+0.90

Bad Quality

Waste of money - poor quality

Bad quality product

Adhesion/Stickiness13%−0.13

When arrived there was some inappropriate stickers I could not use for party bags as Batam was swearing

Didnt really stick

Value For Money11%+0.49

Not 5* due to the pretty expensive price tag for a party bag

Not worth £45

was an absolute waste of money

Durability8%−0.04

Easy broken by kids

Cheap looking and most of it broke within a couple of uses

Most fell apart

Love

Quality-Overall24%+0.90

Made for decent party bags

Good quality

Good variety

Value For Money19%+0.49

Great value

Great value

Good value

Fun/Entertainment Experience13%+1.15

Fun designs

lots of fun great for kids

variety of toys

Gifting Purpose8%+0.95

Great mix of toys for party gift bags

Great party bag gift

good party gifts

Advertised Vs Actual Product6%−0.22

As shown

exactly as described

Some items were as pictured

Return

0.7% Return rate 30% Fixable by listing

Quality-Overall29%▇▆▆▃▇█

Bad Quality

Waste of money - poor quality

Bad quality product

Size-Overall21%▅▄▄█▄▃

Picture for size comparison as I thought they looked bigger on the pictures

Too small

a wee too small

Material Quality11%█▅▇▁▅▁

Low quality product cheap material used

Functionality-Overall7%▅█▆▇▁▆
Strength6%█▁▂█▆▃

Flimsy

FAQ

Common Superhero Party Bags questions

Answered from the same tracked data.