Is stikins profitable to sell on Amazon United Kingdom?

The niche generates £39K/yr across 5 tracked products. 90-day search growth is +59.3%. Flapen's verdict: Skip it (41/100).

How competitive is the stikins niche?

2 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in stikins?

Top complaints mined from reviews: Durability, Adhesion/Stickiness, Size-Overall. The return rate is 0.1%.

When does demand for stikins peak?

Demand peaks in Aug–Sep; the busiest month runs 8.0× the quietest.

What does it cost to enter the stikins niche?

Listings span £4.79–£14.57; the average listing price is £9.62 (sweet spot $15–$100). The average incumbent carries 1,681 reviews — the moat a new listing must climb.

stikins

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible14.8%

search→purchase rate — share of searches ending in a sale

Growth

Good+59.3%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,680.8

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£9.62

avg listing price — sweet spot $15–$100

Market size

Bad£39K

£39K/yr · 27K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£4.79–£14.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, stikins is a £39K/yr Amazon United Kingdom market (27K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 41/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

stikins market data

Units sold / yr: 2K–3K; avg 250–500/product
Revenue / yr: £19K–£24K; units × avg price
Conversion rate: 14.8%
Avg BSR: #48
Page quality: 0%
Prime: 60%
Sponsored: 60%
Out of stock: 0.0%
Avg brand age: 51 months
Avg seller age: 231 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

STIKINS82%
STUCK2U18%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +59.3% search growth over the last 90 days.

Peak months: Aug, Sep · busiest ÷ quietest = 8.0×

Open Trend

Top stikins search terms

stikins name labels11K/yr +83.3%14.8% conv.
stikins8K/yr +44.1%9.0% conv.
stickins name labels6K/yr +44.4%15.3% conv.
stickins3K/yr +45.1%17.1% conv.

All search terms

Top stikins products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

90x Personalised Garment Stickers STIKINS Label Planet Childrens School Uniform/Clothes/Clothing Labels For Kids/Children New Stick In Name Labelling NO NEED TO IRON ON/SEW Adhesive White Vinyl For School Wear Message Name To Be Printed

STIKINS£12.074.6★3,500 rev

STIKINS Name Label Kit with Pen 60x Plastic Write-On Labels (Pen Included) Washer and Dryer Safe No More Ironing or Sewing Just Write Peel and Stick in

STIKINS£10.874.2★2,691 rev

70 Personalised Stick On Name Labels for Clothes Kids No Iron Just Peel and Stick! Suitable for School Uniform Name Tags Care Home Nurserys Washing Machine Proof Dishwasher Proof Kids

STUCK2U£4.794.4★495 rev

STIKINS by Label Planet 120x Personalised Garment Stickers Childrens School Uniform/Clothes/Clothing Labels For Kids Stick In Labelling NO NEED TO IRON ON/SEW Adhesive White Vinyl For School Wear

STIKINS£14.574.7★1,320 rev

120 Personalised Stick On Name Labels for Clothes Kids No Iron Just Peel and Stick! Suitable for School Uniform Name Tags Care Home Washing Machine Proof Dishwasher Proof

STUCK2U£5.804.3★398 rev

Newest

by launch date

120 Personalised Stick On Name Labels for Clothes Kids No Iron Just Peel and Stick! Suitable for School Uniform Name Tags Care Home Washing Machine Proof Dishwasher Proof

STUCK2U£5.80398 rev

2y ago

70 Personalised Stick On Name Labels for Clothes Kids No Iron Just Peel and Stick! Suitable for School Uniform Name Tags Care Home Nurserys Washing Machine Proof Dishwasher Proof Kids

STUCK2U£4.79495 rev

2y ago

STIKINS Name Label Kit with Pen 60x Plastic Write-On Labels (Pen Included) Washer and Dryer Safe No More Ironing or Sewing Just Write Peel and Stick in

STIKINS£10.872,691 rev

9y ago

STIKINS£12.073,500 rev

14y ago

STIKINS by Label Planet 120x Personalised Garment Stickers Childrens School Uniform/Clothes/Clothing Labels For Kids Stick In Labelling NO NEED TO IRON ON/SEW Adhesive White Vinyl For School Wear

STIKINS£14.571,320 rev

14y ago

What buyers say about stikins

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“good quality, size is perfect, strong seal to stick to toiletries I wanted to name for an elderly relative moving into care”

Adhesion/Stickiness21%

“The adhesive is very strong”

Advertised Vs Actual Product13%

“Did the job”

Ease Of Use12%

“Easy to use”

Durability7%

“theyre very durable”

Efficiency6%

“Work well”

Print Quality4%

“Excellent print quality”

Value For Money3%

“Value brilliant”

Office Usability3%

“perfect for the job”

Size-Overall2%

“size is perfect”

What buyers complain about

Durability22%

“Not long lasting”

Adhesion/Stickiness17%

“Doesnt stay on”

Size-Overall13%

“So not fit for that purpose”

Quality-Overall8%

“Awful quality”

Paper Quality6%

“They are more paper feel so likely will fade or come off in time”

Material Quality6%

“thought they would be fabric but they are plastic”

Natural Resource Wastage6%

“Waste of time and money”

Advertised Vs Actual Product6%

“Misleading”

Paper Compatibility6%

“the back of paper comes up with them so theyre not even useable”

Print Quality6%

“Feedback. Very tiny print can hardly read it thought it would have been bigger.”

Top return reasons

Size-Overall50%

Adhesion/Stickiness38%

Smell13%

Common questions

Is stikins profitable to sell on Amazon United Kingdom?: The niche generates £39K/yr across 5 tracked products. 90-day search growth is +59.3%. Flapen's verdict: Skip it (41/100).
How competitive is the stikins niche?: 2 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in stikins?: Top complaints mined from reviews: Durability, Adhesion/Stickiness, Size-Overall. The return rate is 0.1%.
When does demand for stikins peak?: Demand peaks in Aug–Sep; the busiest month runs 8.0× the quietest.
What does it cost to enter the stikins niche?: Listings span £4.79–£14.57; the average listing price is £9.62 (sweet spot $15–$100). The average incumbent carries 1,681 reviews — the moat a new listing must climb.