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Sticky Tabs

Fail

Prices span $1.27–$7.26, mostly outside the sweet spot, so Sticky Tabs is a Fail.

Flapen Score
45
45 / 100
Ranks 455 of 835 Stationery & Office Supplies niches · −2 vs the category median of 47
Market size
£186K/yr463K searches / yr
90-day growth
-25.7%search demand this quarter
Competition
54%top-5 click share · 18 brands · 80 sellers

Flapen Score

Sticky Tabs against its category

The dotted line is the Stationery & Office Supplies average. Past it, Sticky Tabs is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sticky Tabs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sticky Tabs 463K times last year and spent an estimated £186K. The top 5 brands take 71% of clicks. Demand peaks in Jan–Sep. Flapen scores it 45 out of 100, a Fail.

01 · Demand

9.9% of searches ended in a purchase last week.

Shoppers searched for this 463K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £186K a year.

Searches, last 12 months
463K
Growth, 90 days vs prior 90
-25.7%
Conversion, latest week
9.9%
Market size, estimated
£186Ka year
Peak month
January1.8× the quietest month
Top search term
sticky tabs102K searches a year

02 · Price

A sale here is worth £4.06.

Listings sell for £4.06 on average, from £1.27 to £7.26. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £4.06 that is £4K to £5K a year per listing.

Average price
£4.06under the $15 to $100 sweet spot
Price range
£1.27–£7.26
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
1,000–1,250
Revenue per listing a year
£4K–£5K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #42 within Notebooks, Writing Pads & Diaries. It carries 1,314 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
96%
Out of stock, average day
6.1%
Average rank
#42in Notebooks, Writing Pads & Diaries
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,314per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Sticky Tabs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£19K£28K£37K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

80

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

54%

Top 20: 92%

Open market

24%

  • Qufiiry27%
  • Post-it17%
  • OWLKELA16%
  • Kores6%
  • Mozeat Lens5%
  • Snopake5%

Demand

Sticky Tabs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Sep · busiest ÷ quietest = 1.8×

Search terms

Top Sticky Tabs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sticky tabs102K/yr
  • book tabs65K/yr
  • tabs41K/yr
  • page markers tabs36K/yr
  • index tabs37K/yr
  • post it tabs27K/yr
  • annotation tabs23K/yr
  • page markers24K/yr
  • tabs for annotating books14K/yr
  • sticky tabs page markers16K/yr

Reviews and returns

What reviews say buyers love and hate about Sticky Tabs

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Writing Experience28%−0.14

I cant write on them

Can't write on them easily at all

Can't write

Adhesion/Stickiness16%−0.06

Doesnt stick well or stay on

These are not sticky enough

just a bit too sticky

Thickness9%−0.01

These are so thin it's quite hard to get them apart

thin ones to use instead of highlights

Display Colors3%−0.01

Colours are a bit too dark for what I wanted

Not a ton of each colour

Color3%+1.33

Not a ton of each colour

Colours are a bit too dark for what I wanted

Unfortunately you dont get a ton of each colour

Love

Color22%+1.33

variety of colours

Beautiful colours

Gorgeous colours

Adhesion/Stickiness13%−0.06

they still adhere well

As described, sticky enough to stay put,

Stick well enough

Advertised Vs Actual Product12%−0.03

As described

Exactly what I needed

Does the job

Ease Of Use10%+0.77

Always comes in handy

easy to use

which is really handy

Quality-Overall8%+0.32

Good quality book post its

Best quality

Great Product

Return

0.1% Return rate 39% Fixable by listing

Adhesion/Stickiness26%▁▅▄▁▁█

Doesnt stick well or stay on

These are not sticky enough

just a bit too sticky

Size-Overall24%▁▄▅█▁▄
Quality-Overall16%▁▃▁▃█▂

Quality not so much

Advertised Vs Actual Product11%▁▁█▁▁▁
Functionality-Overall9%▁█▁▁▁▁

FAQ

Common Sticky Tabs questions

Answered from the same tracked data.