Step Dad Fathers Day Card

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

13.9%

Market size, estimated

£33Ka year

Top search term

step dad fathers day card36K searches a year

Listings sell for £4.12 on average, from £1.69 to £7.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £4.12 that is £412 to £1K a year per listing.

Average price

£4.12under the $15 to $100 sweet spot

Price range

£1.69–£7.49

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

£412–£1K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #1,530 within Cards & Card Stock. It carries 99 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

97%

Out of stock, average day

13.5%

Average rank

#1,530in Cards & Card Stock

Average rating

4.69 starsAmazon United Kingdom average 4.36 stars

Average reviews

99per listing

Listings tracked

37

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months