Is star stickers profitable to sell on Amazon United Kingdom?

The niche generates £93K/yr across 22 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -8.9%. Flapen's verdict: Skip it (46/100).

How competitive is the star stickers niche?

18 brands and 31 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 66% of demand.

What do buyers complain about in star stickers?

Top complaints mined from reviews: Size-Overall, Brightness/Shine/Glow, Quality-Overall. The return rate is 0.1%.

When does demand for star stickers peak?

Demand peaks in Jan–Nov; the busiest month runs 2.1× the quietest.

What does it cost to enter the star stickers niche?

Listings span £2.19–£6.84; the average listing price is £3.64 (sweet spot $15–$100). The average incumbent carries 426 reviews — the moat a new listing must climb.

star stickers

Skip it

Prices mostly outside the sweet spot ($2.19–$6.84) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible13.5%

search→purchase rate — share of searches ending in a sale

Review moat

Great426.14

avg incumbent reviews — the moat a new listing must climb

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad£93K

£93K/yr · 188K searches

Growth

Bad-8.9%

90-day search growth — must beat 0% to launch

Avg price

Bad£3.64

avg listing price — sweet spot $15–$100

Price range

Bad£2.19–£6.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, star stickers is a £93K/yr Amazon United Kingdom market (188K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Jan–Nov. Verdict: Skip it — 46/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

28%

HENBRANDT20%
jeufun14%
TownStix14%
Prasacco10%
ANMOYIXIA8%
Xthrotsenk6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.9% search growth over the last 90 days.

Peak months: Jan, Nov · busiest ÷ quietest = 2.1×

Open Trend

All search terms

Top star stickers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Henbrandt 5 x Sheets - 500 Holographic Star Stickers | Mini Stars for Children Kids Teachers Crafts | Assorted Colours 14mm Small Glitter Stickers for Reward Charts Scrapbooking Art

HENBRANDT£2.254.7★1,261 rev

1.3 cm Metallic Star Stickers - 9 Assorted Colors Foil Labels 540 Pieces Colorful Reward Stickers for Kids

jeufun£2.594.6★97 rev

8 Colours 1000 Pack Foil Star Metallic Stickers 15mm

TownStix£3.934.7★4,594 rev

Prasacco 1440 Counts Small Gold Foil Star Stickers Gold Star Stickers for Kids Reward Students Teachers 0.5 Diameter Golden Stars Stickers

Prasacco£3.354.5★846 rev

Star Stickers 540 PCS 10 Sheets 1.3 cm Colors Star Metallic Stickers 9 Colours for Children Teachers Reward Chart Scrapbooking DIY Greeting Cards (9 Colours 10 Sheets)

ANMOYIXIA£2.574.6★101 rev

Newest

by launch date

500 Pcs Star Stickers Roll Teacher Stickers Well Done Stickers Gold Glitter Smiling Face Stars Peel & Stick for Reward Charts Classroom Scrapbooking Party Favors & Crafts

Nebulixq£2.490 rev

2mo ago

500 Pcs Gold Star Stickers Roll 1 Inch Holographic Foil Self-Adhesive & Removable Labels for Kids Rewards Teachers & DIY Crafts

BTOPB£3.034 rev

3mo ago

500 Self-Adhesive Holographic Star Stickers 2.5cm Vibrant Reward Seals for Craft Lovers Perfect for Charts Journals Craft Projects and Creative Decorations

Lubastia£2.521 rev

3mo ago

500PCS 2.5cm Star Stickers for Reward Chart Small Star Stickers for Children Students Teachers & Parents Self-Adhesive Reward Sticker for Classroom Crafts & Behavior Charts

CloudWei SmartSelect£4.932 rev

7mo ago

1350 Pcs 0.3 Small Star Stickers for Reward Chart Colorful Holographic Stickers for DIY Behavior Chart Reward Home School Classroom Teacher Supplies

Xthrotsenk£3.4019 rev

7mo ago

What buyers say about star stickers

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money20%

“Great value pack considering the amount provided”

Color14%

“are brightly coloured”

Advertised Vs Actual Product13%

“As shown, no problems they do the job”

Adhesion/Stickiness8%

“Not too sticky”

Fun/Entertainment Experience8%

“They're good fun”

Quality-Overall8%

“Good quality”

Educational-Overall7%

“good for schools”

Brightness/Shine/Glow6%

“a night bright shiny gold colour”

Size-Overall5%

“lovely product really fit for purpose, thank you”

Collectibles3%

“Great for reward chart”

What buyers complain about

Size-Overall17%

“Small”

Brightness/Shine/Glow13%

“Not glitter as described”

Quality-Overall13%

“Poor quality”

Thickness13%

“quite thin”

Ease Of Use8%

“A bit fiddly to remove from the backing sheet”

Top return reasons

Size-Overall38%

Adhesion/Stickiness21%

Quality-Overall13%

Color8%

Brightness/Shine/Glow6%

Shape/Style4%

Print Quality4%

Functionality-Overall4%

Advertised Vs Actual Product2%

Common questions

Is star stickers profitable to sell on Amazon United Kingdom?: The niche generates £93K/yr across 22 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -8.9%. Flapen's verdict: Skip it (46/100).
How competitive is the star stickers niche?: 18 brands and 31 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in star stickers?: Top complaints mined from reviews: Size-Overall, Brightness/Shine/Glow, Quality-Overall. The return rate is 0.1%.
When does demand for star stickers peak?: Demand peaks in Jan–Nov; the busiest month runs 2.1× the quietest.
What does it cost to enter the star stickers niche?: Listings span £2.19–£6.84; the average listing price is £3.64 (sweet spot $15–$100). The average incumbent carries 426 reviews — the moat a new listing must climb.

star stickers

star stickers market data

Competition & brand share

Demand & seasonality

Top star stickers search terms