Skip to content

Squared Notebook

prices mostly outside the sweet spot ($4.05–$11.75) — Squared Notebook doesn't clear our bar today.

Flapen Score

37
Skip it
Market size 10Growth 16Conversion 40Competition 56Returns 98Price range 0Avg price 19Brand share 60Review moat 25Quality gap 30
This niche Category average

Is Squared Notebook profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Squared Notebook is a £42K/yr Amazon United Kingdom market (192K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jan–Sep–Nov. Verdict: Skip it — 37/100.

Squared Notebook: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.2% over the last 90 days and 3.2% of searches end in a purchase.

£42K

revenue / yr

Units sold / yr10K
Search volume / yr-17.2%192K
Conversion rate3.2%
Avg price£6.79

Who owns the niche?

The top 5 brands hold 69% of demand, so 31% of the market is open.

31%

open market share

Brands · sellers18 · 48
Top-5 product click share51%
Open market31%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 31 products

Sponsored placement84%
New entrants (1y)6· 0 succeeded
Avg rating4.6★
Avg reviews4,814

Top Squared Notebook products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£4K£6K£8K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

48

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

51%

Top 20: 87%

Open market

25%

  • HIJYOO20%
  • STATIONERY ISLAND18%
  • ZCZN13%
  • Pukka Pad11%
  • Amazon Basics7%
  • RETTACY6%

Squared Notebook demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume192KCVR3.2%Products31Brands18Top 5 Brands69%OOS Rate4.5%Rating4.6★Reviews4,814Avg BSR#74
8K6KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Nov · busiest ÷ quietest = 3.0×

Top Squared Notebook search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • grid notebook28K/yr
  • squared notebook28K/yr
  • graph paper notebook18K/yr
  • squared notebook a59K/yr
  • a5 squared notebook15K/yr
  • square notebook12K/yr
  • graph notebook9K/yr
  • a5 grid notebook8K/yr
  • squared paper notebook8K/yr
  • notebook squared paper8K/yr

What reviews say buyers love and hate about Squared Notebook

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews
Paper Quality24%

good quality paper and is nice and thick so is comfortable to write on

Quality-Overall23%

Well made, looks smart

Advertised Vs Actual Product14%

As described

Value For Money13%

well worth the money

Size-Overall4%

Good size

What buyers complain about

85% of reviews
Paper Quality11%

Just right, except that, as with other Silvine pad of paper products, the shhets are not the easiest to peel off

Alignment11%

the drawn lines were slightly feint for easy use

Size-Overall8%

Small squares

Double-Sided Printing8%

margins printed on the wrong side of the page on every other page

Color8%

The brown is not as dark as it seems

Squared Notebook return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

65%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
47%
2Paper Quality
16%
3Advertised Vs Actual Product
7%
4Color
5%
5Quality-Overall
5%

Common Squared Notebook questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Squared Notebook 37/100 on Amazon United Kingdom — Skip it. The niche generates £42K/yr across 31 tracked products. 0 of 6 products launched in the last 360 days are still selling. Search demand moved -17.2% over the last 90 days.
Search demand for Squared Notebook on Amazon United Kingdom peaks in Jan–Sep–Nov, where the busiest month runs 3.0× the quietest.