spiderman wrapping paper
Skip itPrices mostly outside the sweet spot ($3.02–$11.78) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Review moat
Great358.07avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Bad-5.2%90-day search growth — must beat 0% to launch
Avg price
Bad£5.75avg listing price — sweet spot $15–$100
Market size
Bad£46K£46K/yr · 70K searches
Price range
Bad£3.02–£11.78cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, spiderman wrapping paper is a £46K/yr Amazon United Kingdom market (70K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 44/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
spiderman wrapping paper market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £35K–£46K
- units × avg price
- Conversion rate
- 11.4%
- Avg BSR
- #487
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 60%
- Out of stock
- 9.5%
- Avg brand age
- 28 months
- Avg seller age
- 207 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
35
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
13%
- UK Greetings20%
- Hallmark20%
- Yisound12317%
- CloverCy13%
- IG Design Group UK9%
- YOOYEH8%
- Open — no brand owns it (4 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — -5.2% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 1.9×
Top spiderman wrapping paper search terms
- spiderman wrapping paper44K/yr
- spiderman wrapping paper roll10K/yr
- spidey wrapping paper8K/yr
- spiderman wrapping paper birthday boy3K/yr
- spiderman christmas wrapping paper5K/yr
Top spiderman wrapping paper products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Blue Wrapping Paper 3 PACK Present Wrapping Paper 70x50cm Birthday Gitf Wrap Perfect for Birthday Party gitfs
Yisound123£4.894.5★202 rev
Hallmark Wrapping Paper Roll Pack of 3 in 1 MARVEL Spidey & His Amazing Friends Design 2M Each Birthday Christmas Blue
Hallmark£11.784.4★49 rev
Marvel Spider-Man Gift Wrap Pack Contains 2 Sheets & Tags Wrapping Paper
UK Greetings£3.124.6★731 rev
6m Birthday Wrapping Paper 3 Rolls of 2M x 70cm Gift Wrap for Boys or Girls - UK Made (Spiderman)
IG Design Group UK£7.104.4★63 rev
43cm X 5m Wrapping Papers Roll Spider Birthday Gift Wrapping Paper Christmas Wrapped Paper for
YOOYEH£8.394.3★87 rev
Newest
by launch date
RUSPEPA Reversible Spider Birthday Wrapping Paper Roll - Mini Roll - 43.2cm x 5m - Happy Birthday Spider Wrapping Paper with Solid Blue Design for Boy Kids Man
RUSPEPA£8.107 rev
Hallmark Wrapping Paper Roll Pack of 3 in 1 MARVEL Spidey & His Amazing Friends Design 2M Each Birthday Christmas Blue
Hallmark£11.7849 rev
Marvel Spidey and Amazing Friends by Hallmark Wrapping Paper - 3 x 2 Metre Rolls -Plastic Free & Fully Recyclable Wrap- Birthday Wrapping paper
Hallmark£9.0410 rev
Zawadi Global Spiderman Waterproof And Lightweight Drawstring Bag for Kids
Zawadi Global£3.37369 rev
QRTDXP 50 * 70cm 5pcs Boys Birthday Wrapping Paper Spider Red Letter Gift Wrapping Paper Sheet for Kiss Birthday Present
QRTDXP£4.0212 rev
Trending
90-day click momentumZawadi Global Spiderman Waterproof And Lightweight Drawstring Bag for Kids
Zawadi Global£3.374.1★
RUSPEPA Reversible Spider Birthday Wrapping Paper Roll - Mini Roll - 43.2cm x 5m - Happy Birthday Spider Wrapping Paper with Solid Blue Design for Boy Kids Man
RUSPEPA£8.104.0★
Spiderman Birthday Wrapping Paper 3 x 2M Rolls Gift Wrap - Spiderman 8007
Widdle Gifts£8.244.3★
UK Greetings | Marvel Gift Wrap Multipack For Him/Boy | Gift Wrapping Set | Birthdays/Weddings/Fathers Day | Spider-Man Design | Gift Wrap Card & Tags
UK Greetings£3.064.6★
Marvel Spider-Man Gift Wrap Pack Contains 2 Sheets & Tags Wrapping Paper
UK Greetings£3.124.6★
What buyers say about spiderman wrapping paper
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Size was good too”
“Vibrant colours”
“good quality wrapping paper”
“does the job”
“Great design,”
“Printing is nice and clear”
What buyers complain about
“Not ideal when wrapping lots of different sizes”
“Expensive for what's included”
“A tad thin”
Top return reasons
Common questions
- Is spiderman wrapping paper profitable to sell on Amazon United Kingdom?
- The niche generates £46K/yr across 15 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -5.2%. Flapen's verdict: Skip it (44/100).
- How competitive is the spiderman wrapping paper niche?
- 10 brands and 35 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in spiderman wrapping paper?
- Top complaints mined from reviews: Size-Overall, Value For Money, Thickness. The return rate is 0.4%.
- When does demand for spiderman wrapping paper peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 1.9× the quietest.
- What does it cost to enter the spiderman wrapping paper niche?
- Listings span £3.02–£11.78; the average listing price is £5.75 (sweet spot $15–$100). The average incumbent carries 358 reviews — the moat a new listing must climb.