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Small Sellotape Rolls

prices mostly outside the sweet spot ($1.14–$10.98) — Small Sellotape Rolls doesn't clear our bar today.

Flapen Score

38
Skip it
Market size 13Growth 19Conversion 100Competition 33Returns 99Price range 0Avg price 12Brand share 28Review moat 38Quality gap 30
This niche Category average

Is Small Sellotape Rolls profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Small Sellotape Rolls is a £53K/yr Amazon United Kingdom market (63K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.

Small Sellotape Rolls: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -11.7% over the last 90 days and 19.2% of searches end in a purchase.

£53K

revenue / yr

Units sold / yr15K
Search volume / yr-11.7%63K
Conversion rate19.2%
Avg price£4.37

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers9 · 79
Top-5 product click share65%
Open market12%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 18 products

Sponsored placement83%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews2,660

Top Small Sellotape Rolls products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£5K£8K£11K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

79

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

8%

  • Sellotape30%
  • Packatape27%
  • Scotch15%
  • D.RECT13%
  • Unikeen4%
  • MnexiaPack3%
  • Open — no brand owns it (3 brands, 8%)

Small Sellotape Rolls demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume63KCVR19.2%Products18Brands9Top 5 Brands88%OOS Rate3.9%Rating4.6★Reviews2,660Avg BSR#27
5K3KHoliday '24Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 5.9×

Top Small Sellotape Rolls search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • small sellotape rolls14K/yr
  • sellotape small rolls8K/yr
  • small cellotape rolls7K/yr
  • small tape5K/yr
  • mini tape3K/yr
  • small sellotape5K/yr
  • small sellotape rolls dispenser refill3K/yr
  • sellotape small4K/yr
  • mini cellotape3K/yr
  • small cellotape3K/yr

What reviews say buyers love and hate about Small Sellotape Rolls

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews
Adhesion/Stickiness31%

Sticks well

Quality-Overall25%

Best quality

Value For Money25%

Excellent Value

Advertised Vs Actual Product9%

As described in the advert

Size-Overall2%

size is great

What buyers complain about

81% of reviews
Adhesion/Stickiness20%

Sticky, very sticky

Quality-Overall19%

Not good quality keeps falling apart

Ease Of Use9%

Not easy to use

Dispensing Mechanism7%

barely fits in the dispenser

Size-Overall7%

Smaller rolls

Small Sellotape Rolls return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

66%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
64%
2Dispensing Mechanism
11%
3Adhesion/Stickiness
9%
4Thin
4%
5Functionality-Overall
3%

Common Small Sellotape Rolls questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Small Sellotape Rolls 38/100 on Amazon United Kingdom — Skip it. The niche generates £53K/yr across 18 tracked products. Search demand moved -11.7% over the last 90 days.
Search demand for Small Sellotape Rolls on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 5.9× the quietest.