Small Pencil Case

Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months

267K

Growth, 90 days vs prior 90

-7.0%

Conversion, latest week

2.5%

Market size, estimated

£32Ka year

Top search term

small pencil case125K searches a year

Listings sell for £4.85 on average, from £2.72 to £9.24. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £4.85 that is £0 to £485 a year per listing.

Average price

£4.85under the $15 to $100 sweet spot

Price range

£2.72–£9.24

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

£0–£485

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #552 within Office Supplies. It carries 188 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

100%

Out of stock, average day

7.4%

Average rank

#552in Office Supplies

Average rating

4.19 starsAmazon United Kingdom average 4.36 stars

Average reviews

188per listing

Listings tracked

50

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months