Small Envelopes
MaybeReturns run at only 0.5% of orders. But prices span $2.08–$14.49, mostly outside the sweet spot, so Small Envelopes is a Maybe.
- Flapen Score
- 55 / 100Top 15% of 835 Stationery & Office Supplies niches · +8 vs the category median of 4755
- Market size
- £89K/yr182K searches / yr
- 90-day growth
- +8.2%search demand this quarter
- Competition
- 47%top-5 click share · 33 brands · 48 sellers
Flapen Score
Small Envelopes against its category
The dotted line is the Stationery & Office Supplies average. Past it, Small Envelopes is stronger. Inside it, weaker.
Market
The Small Envelopes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Small Envelopes 182K times last year and spent an estimated £89K. The top 5 brands take 48% of clicks. Demand peaks in Nov. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
10.3% of searches ended in a purchase last week.
Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £89K a year.
- Searches, last 12 months
- 182K
- Growth, 90 days vs prior 90
- +8.2%
- Conversion, latest week
- 10.3%
- Market size, estimated
- £89Ka year
- Peak month
- November1.7× the quietest month
- Top search term
- small envelopes74K searches a year
02 · Price
A sale here is worth £4.78.
Listings sell for £4.78 on average, from £2.08 to £14.49. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £4.78 that is £1K to £2K a year per listing.
- Average price
- £4.78under the $15 to $100 sweet spot
- Price range
- £2.08–£14.49
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £1K–£2K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #49 within Envelopes & Mailing Supplies. It carries 471 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 97%
- Out of stock, average day
- 0.0%
- Average rank
- #49in Envelopes & Mailing Supplies
- Average rating
- 4.42 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 471per listing
- Listings tracked
- 36
04 · Newcomers
Amazon counts 0 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Small Envelopes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
50pcs Brown Seed Envelopes Mini Kraft Bags for Seeds Coins Small Parts Cash Money Beads
- Price
- £3.37
- Rating
- 4.5/5
- Reviews
- 199
- Age
- 3y ago
SOL 100pk Dinner Money Envelopes - Compact and Secure Design - 70 x 40mm
- Price
- £4.36
- Rating
- 4.1/5
- Reviews
- 135
- Age
- 2y ago
Chiltern Wove ss612 Dinner Money ENVELOPES 100PK Brown
- Price
- £3.50
- Rating
- 4.5/5
- Reviews
- 2,777
- Age
- 16y ago
Small White Envelopes 100 Pcs Self-Adhesive Seed Packets Coin Envelopes Mini Money Envelope for Wages Seeds Coins Beads Small Items 10x6cm
- Price
- £5.03
- Rating
- 4.5/5
- Reviews
- 367
- Age
- 3y ago
Triplast 20 x C6 White Self Seal Security Envelopes (Size: 114x162mm) | Fully Opaque Self Sealing & Printer Safe Mailing Paper Envelopes | Ideal for Everyday Home Office & Commercial Use
- Price
- £2.52
- Rating
- 4.5/5
- Reviews
- 1,900
- Age
- 4y ago
Trending
90-day click momentum
55PCS Small Brown Envelopes 100x60mm Seed Envelopes
- Price
- £3.44
- Rating
- 4.5/5
- Reviews
- 5
- Age
- 4mo ago
Nebulith 30PCS Mini Love Notes with Envelopes Love Notes Box with Mini Blank Cards & Envelopes Valentines Day Lo/ve Card with Red Heart Stickers DIY Lo/ve Letters DIY Valentine Cards for Him/Her
- Price
- £7.81
- Rating
- 2.2/5
- Reviews
- 3
- Age
- 5mo ago
Haoyic 16 Pcs Mini Envelopes Small Coloured Envelopes for Money Greetings Postcards Invitations (11.5 x 8.2 cm)
- Price
- £3.26
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 7mo ago
100 Pack White Mini Envelopes 4x2.75 - Small Gift Card Envelopes for Weddings Baby Showers Thank You Notes RSVP Cards Photos and Any
- Price
- £6.59
- Rating
- 4.6/5
- Reviews
- 207
- Age
- 3y ago
Mini Colored Envelopes 24 Pcs Small Envelopes with DIY Stickers for Christmas Wedding Birthday Party Supplies 11.5 x 8.2 cm
- Price
- £4.04
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
Newest
by launch date55PCS Small Brown Envelopes 100x60mm Seed Envelopes
- Price
- £3.44
- Rating
- 4.5/5
- Reviews
- 5
- Age
- 4mo ago
Nebulith 30PCS Mini Love Notes with Envelopes Love Notes Box with Mini Blank Cards & Envelopes Valentines Day Lo/ve Card with Red Heart Stickers DIY Lo/ve Letters DIY Valentine Cards for Him/Her
- Price
- £7.81
- Rating
- 2.2/5
- Reviews
- 3
- Age
- 5mo ago
Mini Colored Envelopes 24 Pcs Small Envelopes with DIY Stickers for Christmas Wedding Birthday Party Supplies 11.5 x 8.2 cm
- Price
- £4.04
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
Haoyic 16 Pcs Mini Envelopes Small Coloured Envelopes for Money Greetings Postcards Invitations (11.5 x 8.2 cm)
- Price
- £3.26
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 7mo ago
50Pcs Seed Packet Self-Adhesive Small Envelopes White Seed Envelopes
- Price
- £3.36
- Rating
- 4.9/5
- Reviews
- 26
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
33 falling
Sellers
48
Top-5 brand share
48%
Top 20: 87%
Top-5 click share
47%
Top 20: 84%
Open market
47%
- SHENLONG15%
- SOL10%
- Chiltern Wove9%
- SenZee8%
- MATICAN6%
- Triplast5%
Demand
Small Envelopes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.7×
Search terms
Top Small Envelopes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- small envelopes74K/yr
- mini envelopes45K/yr
- small envelopes for money18K/yr
- tiny envelopes10K/yr
- dinner money envelopes7K/yr
- small white envelopes6K/yr
- small money envelopes6K/yr
- envelopes small5K/yr
- small envelope5K/yr
- little envelopes3K/yr
Reviews and returns
What reviews say buyers love and hate about Small Envelopes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
DOESN'T FIT NOTES
The size was disappointing
Very small
they do not stick
No stick
not even sticky
These envelopes are very poor quality
Poor quality
Cheaply made
first one, first day: fell apart with about 10 coins inside
Thin quality
Love
Good quality
Made of good quality stock
No complaints
Good size
As described, fit for purpose
On first impression I was really pleased with the size
Good value for the money
great value for money
Good Value
As described
Exactly as stated
Exactly what I needed
They stick well
the adhesive is good
Good quality- excellent stick ability
Return
0.5% Return rate 91% Fixable by listing
DOESN'T FIT NOTES
The size was disappointing
Very small
Not as expected
they do not stick
No stick
not even sticky
These envelopes are very poor quality
Poor quality
Cheaply made
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Small Envelopes questions
Answered from the same tracked data.