Sister and Brother in Law Christmas Card
FailThe top 5 brands take 100% of clicks, so Sister and Brother in Law Christmas Card is a Fail.
- Flapen Score
- 31 / 100Ranks 747 of 835 Stationery & Office Supplies niches · −16 vs the category median of 4731
- Market size
- £19K/yr211K searches / yr
- 90-day growth
- +10.3%search demand this quarter
- Competition
- 69%top-5 click share · 5 brands · 10 sellers
Flapen Score
Sister and Brother in Law Christmas Card against its category
The dotted line is the Stationery & Office Supplies average. Past it, Sister and Brother in Law Christmas Card is stronger. Inside it, weaker.
Market
The Sister and Brother in Law Christmas Card market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sister and Brother in Law Christmas Card 211K times last year and spent an estimated £19K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 211K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.
- Searches, last 12 months
- 211K
- Growth, 90 days vs prior 90
- +10.3%
- Conversion, latest week
- 3.0%
- Market size, estimated
- £19Ka year
- Peak month
- December312.9× the quietest month
- Top search term
- sister and brother in law christmas card82K searches a year
02 · Price
A sale here is worth £3.06.
Listings sell for £3.06 on average, from £2.38 to £3.73. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At £3.06 that is £765 to £2K a year per listing.
- Average price
- £3.06under the $15 to $100 sweet spot
- Price range
- £2.38–£3.73
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £765–£2K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.3% of listings are out of stock. The average listing ranks #3,474 within Cards & Card Stock. It carries 42 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 15.3%
- Average rank
- #3,474in Cards & Card Stock
- Average rating
- 4.69 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 42per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Sister and Brother in Law Christmas Card products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sister & Brother-in-law Christmas Card - Festive - Size: 23cm x 15.5cm (9 x6) D
- Price
- £2.38
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 2y ago
Christmas Card To a Wonderful Sister and Brother in Law Description - 9 x 6 inches - Piccadilly Greetings
- Price
- £3.30
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 10mo ago
Christmas Card To a Lovely Sister & Brother in Law - 9 x 6 inches - Regal Publishing
- Price
- £3.15
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago
Christmas Card To a Special Sister & Brother In Law stockings - 9 x 6 inches - Regal Publishing
- Price
- £3.04
- Rating
- 4.7/5
- Reviews
- 87
- Age
- 1y ago
Christmas Card To a Special Brother & Sister-in-Law - 9 x 6 inches - Piccadilly Greetings
- Price
- £3.32
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 10mo ago
Trending
estimated 90-day click momentumSister & Brother-in-law Christmas Card - Festive - Size: 23cm x 15.5cm (9 x6) D
- Price
- £2.38
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 2y ago
Kingfisher Cards Christmas Card for Brother and Sister in Law - Cute Hedgehog Design - Foil Finish - Festive Christmas Card for a Special Couple
- Price
- £2.99
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 11mo ago
Brother & sister in law christmas card. Traditional xmas design. 9 x 6 inches. OE
- Price
- £2.80
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 3y ago
Christmas Card To a Special Brother & Sister-in-Law - 9 x 6 inches - Piccadilly Greetings
- Price
- £3.32
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 10mo ago
Christmas Card To a Lovely Sister & Brother in Law - 9 x 6 inches - Regal Publishing
- Price
- £3.15
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago
Newest
by launch dateChristmas Card To a Wonderful Sister and Brother in Law Description - 9 x 6 inches - Piccadilly Greetings
- Price
- £3.30
- Rating
- 4.5/5
- Reviews
- 36
- Age
- 10mo ago
Christmas Card To a Lovely Sister & Brother in Law - 9 x 6 inches - Regal Publishing
- Price
- £3.15
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago
Christmas Card To a Special Brother & Sister-in-Law - 9 x 6 inches - Piccadilly Greetings
- Price
- £3.32
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 10mo ago
Kingfisher Cards Christmas Card for Brother and Sister in Law - Cute Hedgehog Design - Foil Finish - Festive Christmas Card for a Special Couple
- Price
- £2.99
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 11mo ago
Christmas Card To a Special Sister & Brother In Law stockings - 9 x 6 inches - Regal Publishing
- Price
- £3.04
- Rating
- 4.7/5
- Reviews
- 87
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
10
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
0%
- Piccadilly Greetings61%
- Simon Elvin21%
- OCCASIONS EXPRESS8%
- Kingfisher Cards5%
- Jonny Javelin5%
Demand
Sister and Brother in Law Christmas Card search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 312.9×
Search terms
Top Sister and Brother in Law Christmas Card search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sister and brother in law christmas card82K/yr
- brother and sister in law christmas card53K/yr
- christmas card for brother and sister in law5K/yr
- christmas cards for sister and brother in law10K/yr
- christmas cards sister and brother in law12K/yr
- christmas card sister and brother in law16K/yr
- christmas card brother and sister in law13K/yr
- sister and brother in law xmas card6K/yr
- christmas card for sister and brother in law6K/yr
- christmas cards brother and sister in law7K/yr
Reviews and returns
What reviews say buyers love and hate about Sister and Brother in Law Christmas Card
We read the reviews and the return reasons for every product selling here.
“Sometimes a bit pricey”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
1 topic
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sister and Brother in Law Christmas Card questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data