Is shopping list pad profitable to sell on Amazon United Kingdom?

The niche generates £243K/yr across 28 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -17.0%. Flapen's verdict: Worth a look (51/100).

How competitive is the shopping list pad niche?

15 brands and 53 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 67% of demand.

What do buyers complain about in shopping list pad?

Top complaints mined from reviews: Magnetic Strength/Adsorption, Size-Overall, Thickness. The return rate is 0.1%.

When does demand for shopping list pad peak?

Demand peaks in Jan–Dec; the busiest month runs 2.2× the quietest.

What does it cost to enter the shopping list pad niche?

Listings span £3.19–£8.62; the average listing price is £5.07 (sweet spot $15–$100). The average incumbent carries 578 reviews — the moat a new listing must climb.

shopping list pad

Worth a look

Shows low returns (0.1%), but prices mostly outside the sweet spot ($3.19–$8.62) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great10.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good578.04

avg incumbent reviews — the moat a new listing must climb

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£243K

£243K/yr · 439K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-17.0%

90-day search growth — must beat 0% to launch

Avg price

Bad£5.07

avg listing price — sweet spot $15–$100

Price range

Bad£3.19–£8.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, shopping list pad is a £243K/yr Amazon United Kingdom market (439K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

shopping list pad market data

Units sold / yr: 40K–50K; avg 750–1,000/product
Revenue / yr: £203K–£254K; units × avg price
Conversion rate: 10.9%
Avg BSR: #145
Page quality: 0%
Prime: 100%
Sponsored: 79%
Out of stock: 12.8%
Avg brand age: 36 months
Avg seller age: 187 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

50%

Top 20: 92%

Open market

25%

SWEETZER & ORANGE22%
Thboxes13%
TUNORD12%
Yajesy12%
BG9%
IKR8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.0% search growth over the last 90 days.

Peak months: Jan, Dec · busiest ÷ quietest = 2.2×

Open Trend

Top shopping list pad search terms

shopping list pad125K/yr -8.4%9.1% conv.
magnetic shopping list pad for fridge67K/yr -15.1%11.4% conv.
shopping list50K/yr -16.9%4.0% conv.
magnetic notepad for fridge40K/yr -23.1%9.7% conv.
magnetic shopping list23K/yr -20.5%7.9% conv.
shopping list pads magnetic19K/yr -40.8%8.3% conv.
fridge notepad magnetic14K/yr -12.4%7.9% conv.
fridge shopping list magnet11K/yr +0.4%8.0% conv.
magnetic notepad14K/yr -31.3%5.6% conv.
magnetic shopping list pad13K/yr -24.9%6.2% conv.

All search terms

Top shopping list pad products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SWEETZER & ORANGE S&O Magnetic Notepads for Refrigerator 4 Pack - Fun Floral planner for Fridge Sets - Force field List sheets for cooler - Sticky writing pages for freezer - 3.5 x 7 45 Pages

SWEETZER & ORANGE£5.034.7★1,397 rev

4 Pack Magnetic Shopping List Pad for Fridge To Do List Pad Totally 200 Sheets Tear off Magnetic Notepad for Fridge 21.4 x 8.8 cm

Yajesy£4.814.7★238 rev

BG Slim Lined Shopping Jotters List Note Pads 3x8Inch/21x7.5cm 64pgs - Pack of 4

BG£3.294.2★152 rev

IKR 3 Pack Magnetic Shopping List Pad Magnetic sheets for Refrigerator To Do List Pad with 1 Magnetic Pen Clip Grocery List Magnet Memo Notepads Magnet Pen Holder for Fridge

IKR£5.344.8★127 rev

Thboxes 3 Pack Magnetic Shopping List Pad for Fridge Fruit Style 21 X 9cm

Thboxes£5.174.6★608 rev

Newest

by launch date

TUNORD 8 Pack Magnetic Shopping List Pad for Fridge - Grocery Notepads for Refrigerator - 30 Sheets per Memo Pad Lined To-Do List Pads

TUNORD£5.8420 rev

4mo ago

TUNORD 6 Pack Magnetic Shopping List Pad for Fridge - Grocery Notepads for Refrigerator - 50 Sheets per Memo Pad Lined To-Do List Pads (300 Sheets Total)

TUNORD£6.6113 rev

4mo ago

Newthinking 6 Pack Magnetic Shopping List Pad for Fridge with Pen Holder

Newthinking£8.621 rev

6mo ago

ATKIN BROTHERS Shopping Jotter Jotter Pads Memo Slim Shopping Lists Pocket Jotters Note Pads Notebook to Do List Grocery Handbag Portable Lined Card Cover Assorted Color 3x8 (Pack of 4)

ATKIN BROTHERS£3.7227 rev

7mo ago

Yajesy 4 Pack Magnetic Shopping List Pad for Fridge To Do List Pad Totally 200 Sheets Tear off Magnetic Notepad for Fridge 20 x 8.8 cm

Yajesy£5.46238 rev

1y ago

What buyers say about shopping list pad

What buyers praise and complain about, mined from review topics.

What buyers love

Magnetic Strength/Adsorption19%

“Great magnetic strip for fridges”

Quality-Overall14%

“Decent quality”

Ease Of Use14%

“So handy”

Value For Money13%

“For a pack of 8 pads though they offer good value”

Advertised Vs Actual Product10%

“Exactly as shown”

Paper Quality4%

“The paper is fairly sturdy”

Size-Overall4%

“Decent size”

Adhesion/Stickiness4%

“Sticks well to fridge”

Design-Overall3%

“Great design”

Document Organizing/Classification3%

“makes them easy to organise”

What buyers complain about

Magnetic Strength/Adsorption16%

“not strong enough magnet”

Size-Overall10%

“Bit small”

Thickness10%

“Not the thickest”

Quality-Overall6%

“and poor quality pads”

Paper Quality4%

“just a plain paper cover”

Color4%

“The six pads are each a different colour”

Value For Money3%

“A bit expensive”

Adhesion/Stickiness3%

“This item is rubbish the pad doesn't stick to the magnet please don't waste your money”

Print Quality3%

“Small print”

Natural Resource Wastage3%

“Our food wastage is so much lower than it used to be”

Top return reasons

Magnetic Strength/Adsorption35%

Size-Overall33%

Quality-Overall7%

Paper Quality5%

Advertised Vs Actual Product4%

Compatibility-Overall4%