Scale Ruler
prices mostly outside the sweet spot ($3.16–$11.82) — Scale Ruler doesn't clear our bar today.
Flapen Score
Is Scale Ruler profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Scale Ruler is a £111K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 43/100.
Scale Ruler: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -25.9% over the last 90 days and 19.3% of searches end in a purchase.
£111K
revenue / yr
Who owns the niche?
The top 5 brands hold 80% of demand, so 20% of the market is open.
20%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 15 products
Top Scale Ruler products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Architectural Scale Ruler Aluminum Triangular Scale Ruler Metric 1:20 1:25 1:50 1:75 1:100 1:125 Standard 12 Inch for Architects Students Draftsman and Engineers-Black
- Price
- £8.25
- Rating
- 4.7/5
- Reviews
- 1,912
- Age
- 6y ago
Aruicheng Architectural Triangular Scale - 30cm Metric 1:20 1:25 1:50 1:75 1:100 1:125 for Architects & Engineers
- Price
- £3.94
- Rating
- 4.2/5
- Reviews
- 105
- Age
- 1y ago
Rena Chris Architectural Metric Scale Ruler: 30cm Ruler Aluminum Architect Scale Laser Etched Triangle Scale Ruler Scale Ruler for Blueprint Drafting Ruler Metal Scale Ruler Architecture Ruler
- Price
- £5.77
- Rating
- 4.7/5
- Reviews
- 3,613
- Age
- 1y ago
Stylo Aluminum Architect Scale Ruler - 30cm Triangle Drafting With Color Coded Grooves for Blueprint - Metric Architectural Scale (Metric Units)
- Price
- £11.79
- Rating
- 4.7/5
- Reviews
- 1,267
- Age
- 3y ago
Aluminum Architect Scale - 30cm Laser Etched Triangle Drafting Ruler with Colour Coded Grooves for Blueprint Drafting - Architectural Scale (Black Metric Units)
- Price
- £11.82
- Rating
- 4.7/5
- Reviews
- 1,267
- Age
- 2y ago
Trending
90-day click momentum
Architectural Triangular Scale Ruler - 30cm Metric Scale 1:20 1:25 1:50 1:75 1:100 1:125 for Architects Draftsman Engineers
- Price
- £6.39
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Architectural Scale Ruler 30cm Aluminum Triangular Scale Rule Architect 12 Inch Metal Triangle Ruler Metric 1:20 1:25 1:50 1:75 1:100 1:125 for Architects Draftsman Engineers
- Price
- £4.42
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 8mo ago
Aluminum Architect Scale - 30cm Laser Etched Triangle Drafting Ruler with Colour Coded Grooves for Blueprint Drafting - Architectural Scale (Black Metric Units)
- Price
- £11.82
- Rating
- 4.7/5
- Reviews
- 1,267
- Age
- 2y ago
Architectural Triangular Scale Ruler - 30cm Metric Scale 1:20 1:25 1:50 1:75 1:100 1:125 for Professional Use
- Price
- £6.21
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 9mo ago
Rulex 30cm 12 inch Flat Oval Metric Scale Ruler 1:1 1:100 1:5 1:50/1:20 1:200 1:1250 1:2500 - UK manufactured
- Price
- £7.88
- Rating
- 4.4/5
- Reviews
- 64
- Age
- 7y ago
Newest
by launch dateArchitectural Triangular Scale Ruler - 30cm Metric Scale 1:20 1:25 1:50 1:75 1:100 1:125 for Architects Draftsman Engineers
- Price
- £6.39
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Architectural Scale Ruler 30cm Aluminum Triangular Scale Rule Architect 12 Inch Metal Triangle Ruler Metric 1:20 1:25 1:50 1:75 1:100 1:125 for Architects Draftsman Engineers
- Price
- £4.42
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 8mo ago
Architectural Triangular Scale Ruler - 30cm Metric Scale 1:20 1:25 1:50 1:75 1:100 1:125 for Professional Use
- Price
- £6.21
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 9mo ago
Scale Ruler Scale Rule Scale Ruler Architect For Architectural Blueprint Drafting Architects Draftsman And Engineers
- Price
- £3.16
- Rating
- 3.7/5
- Reviews
- 9
- Age
- 1y ago
Rena Chris Architectural Metric Scale Ruler: 30cm Ruler Aluminum Architect Scale Laser Etched Triangle Scale Ruler Scale Ruler for Blueprint Drafting Ruler Metal Scale Ruler Architecture Ruler
- Price
- £5.77
- Rating
- 4.7/5
- Reviews
- 3,613
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
Brands
11 falling
Sellers
20
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
15%
- Cyleibe21%
- Aruicheng19%
- Stylo18%
- Rena Chris15%
- Helix8%
- Rulex6%
- Open — no brand owns it (5 brands, 15%)
Scale Ruler demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct · busiest ÷ quietest = 2.4×
Top Scale Ruler search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- scale ruler58K/yr
- scale rule10K/yr
- scale ruler architect7K/yr
- scale ruler 1 20 1 50 1 1003K/yr
- architect ruler3K/yr
What reviews say buyers love and hate about Scale Ruler
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Excellent product for the job”
“Does the job”
“Easy to use”
“Strong and well made and appears very durable for the cost”
“OK, it wasn't expensive”
What buyers complain about
83% of reviews“Garbage”
“Haul garbage 🗑️ at full price”
“Smells of cheap chemicals”
Scale Ruler return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
10%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Scale Ruler questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
