Rollerball Pens
FailPrices span $5.69–$15.28, mostly outside the sweet spot, so Rollerball Pens is a Fail.
- Flapen Score
- 42 / 100Ranks 550 of 835 Stationery & Office Supplies niches · −5 vs the category median of 4742
- Market size
- £431K/yr635K searches / yr
- 90-day growth
- -19.3%search demand this quarter
- Competition
- 58%top-5 click share · 7 brands · 68 sellers
Flapen Score
Rollerball Pens against its category
The dotted line is the Stationery & Office Supplies average. Past it, Rollerball Pens is stronger. Inside it, weaker.
Market
The Rollerball Pens market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rollerball Pens 635K times last year and spent an estimated £431K. The top 5 brands take 96% of clicks. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 8.0% of those searches ended in a purchase.
Shoppers searched for this 635K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £431K a year.
- Searches, last 12 months
- 635K
- Growth, 90 days vs prior 90
- -19.3%
- Conversion, latest week
- 8.0%
- Market size, estimated
- £431Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- uniball pens192K searches a year
02 · Price
A sale here is worth £8.49.
Listings sell for £8.49 on average, from £5.69 to £15.28. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At £8.49 that is £17K to £21K a year per listing.
- Average price
- £8.49under the $15 to $100 sweet spot
- Price range
- £5.69–£15.28
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £17K–£21K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Pens, Pencils & Writing Supplies. It carries 1,664 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #15in Pens, Pencils & Writing Supplies
- Average rating
- 4.70 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,664per listing
- Listings tracked
- 20
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Rollerball Pens products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Uni-Ball Eye Fine Rollerball Pens black
- Price
- £6.82
- Rating
- 4.7/5
- Reviews
- 3,700
- Age
- 8y ago

uni-ball Eye Micro UB-150 Rollerball Pens - Black Pack of 5
- Price
- £6.52
- Rating
- 4.6/5
- Reviews
- 2,145
- Age
- 16y ago

uni-ball UB-157 Eye Rollerball Pens. Premium Fine 0.7mm Ballpoint Tip for Super Smooth Handwriting Drawing Art Crafts and Colouring. Fade and Water Resistant Liquid Uni Super Ink. Box of 12 Black
- Price
- £13.97
- Rating
- 4.8/5
- Reviews
- 3,239
- Age
- 19y ago

uni-ball Eye Rollerball Pens Assorted Colours 0.7 mm (5-Pack)
- Price
- £5.91
- Rating
- 4.8/5
- Reviews
- 130
- Age
- 6y ago

uni-ball EYE - UB-157E Rollerball Pens - 0.7mm Nib - Black - Pack of 4
- Price
- £6.02
- Rating
- 4.6/5
- Reviews
- 1,015
- Age
- 2y ago
Trending
estimated 90-day click momentum
uni-ball EYE UB-157 0.7mm Tip Rollerball Pen - Black (Pack of 6)
- Price
- £8.50
- Rating
- 4.7/5
- Reviews
- 1,304
- Age
- 4y ago

LINOSK Black Gel Pens 16-Pack 0.5mm Fine Point Rollerball Pens with Quick-Drying Ink Smooth Writing for School Office Note Taking & Sketching
- Price
- £8.25
- Rating
- 4.9/5
- Reviews
- 52
- Age
- 7mo ago

EYEYE Black Rollerball Pens 12 Pack 0.7mm Medium Point Roller Ball Pen Quick Dry Liquid Ink Pens Fine Point Smooth Writing Pens for Journaling Note Taking School Office Supplies
- Price
- £7.83
- Rating
- 4.6/5
- Reviews
- 1,037
- Age
- 2y ago

uni-ball EYE - UB-157E Rollerball Pens - 0.7mm Nib - Black - Pack of 4
- Price
- £6.02
- Rating
- 4.6/5
- Reviews
- 1,015
- Age
- 2y ago

uni-ball Eye Micro UB-150E Gel Ink Pen - 0.5 mm - In Envelope Packaging (Pack of 6 Black)
- Price
- £8.98
- Rating
- 4.7/5
- Reviews
- 592
- Age
- 4y ago
Newest
by launch date
LINOSK Black Gel Pens 16-Pack 0.5mm Fine Point Rollerball Pens with Quick-Drying Ink Smooth Writing for School Office Note Taking & Sketching
- Price
- £8.25
- Rating
- 4.9/5
- Reviews
- 52
- Age
- 7mo ago

EYEYE Black Rollerball Pens 12 Pack 0.7mm Medium Point Roller Ball Pen Quick Dry Liquid Ink Pens Fine Point Smooth Writing Pens for Journaling Note Taking School Office Supplies
- Price
- £7.83
- Rating
- 4.6/5
- Reviews
- 1,037
- Age
- 2y ago

uni-ball EYE - UB-157E Rollerball Pens - 0.7mm Nib - Black - Pack of 4
- Price
- £6.02
- Rating
- 4.6/5
- Reviews
- 1,015
- Age
- 2y ago

Rollerball Pens 15 Pack 0.5mm Gel Pens black Quick-Drying Ink Rolling Ball Pens Black Liquid Ink Pen for Office Home School (9 Black 4 Blue 2 Red)
- Price
- £7.46
- Rating
- 4.5/5
- Reviews
- 1,449
- Age
- 3y ago

uni-ball EYE - UB-157E Rollerball Pens - 0.7mm Nib - In Envelope Packaging (Pack of 6 Essentials)
- Price
- £9.52
- Rating
- 4.7/5
- Reviews
- 1,304
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 rising
Sellers
68
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 100%
Open market
1%
- uni-ball77%
- PILOT8%
- EYEYE4%
- APOGO4%
- uni4%
- ARIEL-GXR3%
- Open — no brand owns it (1 brand, 1%)
Demand
Rollerball Pens search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.2×
Search terms
Top Rollerball Pens search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- uniball pens192K/yr
- rollerball pens75K/yr
- uniball49K/yr
- uniball eye fine black41K/yr
- uni ball pen36K/yr
- uniball eye25K/yr
- mitsubishi pens25K/yr
- rollerball pen26K/yr
- roller ball pens black15K/yr
- rollerball18K/yr
Reviews and returns
What reviews say buyers love and hate about Rollerball Pens
We read the reviews and the return reasons for every product selling here.
“Some do not write very well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rollerball Pens questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









