Retractable Badge Holder
Retractable Badge Holder shows low returns (0.4%), but pricing outside the sweet spot ($5.77 avg) keeps it on the watch list.
Flapen Score
Is Retractable Badge Holder profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Retractable Badge Holder is a £95K/yr Amazon United Kingdom market (348K searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 55/100.
Retractable Badge Holder: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -0.3% over the last 90 days and 4.7% of searches end in a purchase.
£95K
revenue / yr
Who owns the niche?
The top 5 brands hold 44% of demand, so 56% of the market is open.
56%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 52 products
Top Retractable Badge Holder products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Retractable Badge Reel with Claw Clasp and Clip for Id Card Holders (2Pack)
- Price
- £3.39
- Rating
- 4.4/5
- Reviews
- 9,948
- Age
- 8y ago

Vicloon Retractable Badge Reels 3 Pcs Reel Clips Extendable Key Chain Key
- Price
- £3.36
- Rating
- 4.4/5
- Reviews
- 20,649
- Age
- 4y ago

MNGARISTA Retractable Keychain Heavy Duty Carabiner Badge Holder Clips Tactical ID Badge Reel with 80cm Retractable Steel Cord for Key Ring ID Card 226 Grams-2 Pack
- Price
- £12.32
- Rating
- 4.4/5
- Reviews
- 29,666
- Age
- 4y ago

Teskyer 3 Pack Retractable Keyring Retractable Lanyard Retractable Badge Holder for Key Ring ID Card
- Price
- £3.58
- Rating
- 4.6/5
- Reviews
- 910
- Age
- 2y ago

WOLMIK Retractable Badge Reel for ID Card Holder Pack of 4 Retractable Key Chain Extendable Key Ring for ID Badge Holder Card Holder Key Cards
- Price
- £3.16
- Rating
- 4.3/5
- Reviews
- 89
- Age
- 1y ago
Trending
90-day click momentum
1 Pack Heavy Duty Badge Reel Retractable Badge Clip Upgrade Retractable Badge Holders Premium Heavy Duty Metal ID Badge Holder with Belt Clip Key Ring for Name Card Keychain (1)
- Price
- £4.82
- Rating
- 4.4/5
- Reviews
- 555
- Age
- 3y ago

2 Pack Retractable Keychain Badge Holders with 31.5 Steel Cord Black
- Price
- £6.27
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 12mo ago

WOLMIK Retractable Badge Reel for ID Card Holder Pack of 4 Retractable Key Chain Extendable Key Ring for ID Badge Holder Card Holder Key Cards
- Price
- £3.16
- Rating
- 4.3/5
- Reviews
- 89
- Age
- 1y ago

Teskyer 3 Pack Retractable Keyring Retractable Lanyard Retractable Badge Holder for Key Ring ID Card
- Price
- £3.58
- Rating
- 4.6/5
- Reviews
- 910
- Age
- 2y ago

Vicloon Retractable Badge Reels 3 Pcs Reel Clips Extendable Key Chain Key
- Price
- £3.36
- Rating
- 4.4/5
- Reviews
- 20,649
- Age
- 4y ago
Newest
by launch date
4Pcs Retractable ID Badge Holder Nurse Badge Reel with Fun Designs Pink Name Tag Reel for Nurses Teachers Medical Staff Students Ideal for Hospitals Schools Offices Christmas Gifts
- Price
- £5.56
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 9mo ago

2 Pack Retractable Keychain Badge Holders with 31.5 Steel Cord Black
- Price
- £6.27
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 12mo ago

BOUBONI 10 Pcs Funny Nurse Badge Reel Cute Retractable Badge Holders for Doctor Nurses Student Office Supplies
- Price
- £8.47
- Rating
- 4.5/5
- Reviews
- 37
- Age
- 1y ago

2 Pack Heavy Duty Retractable Badge Reel with ID Card Holder Black
- Price
- £6.43
- Rating
- 4.5/5
- Reviews
- 120
- Age
- 1y ago

WOLMIK Retractable Badge Reel for ID Card Holder Pack of 4 Retractable Key Chain Extendable Key Ring for ID Badge Holder Card Holder Key Cards
- Price
- £3.16
- Rating
- 4.3/5
- Reviews
- 89
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
Brands
37 falling
Sellers
44
Top-5 brand share
44%
Top 20: 84%
Top-5 click share
34%
Top 20: 69%
Open market
51%
- HoAoOo14%
- Vicloon13%
- MNGARISTA8%
- Uniclife5%
- PCL Media ltd5%
- ZHIYE4%
Retractable Badge Holder demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct · busiest ÷ quietest = 1.9×
Top Retractable Badge Holder search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- badge reel75K/yr
- retractable badge holder39K/yr
- nurse badge reel28K/yr
- id card holder retractable31K/yr
- id badge holder retractable24K/yr
- retractable id badge holder16K/yr
- retractable badge reel16K/yr
- retractable card holder14K/yr
- badge reel nurse16K/yr
- badge holder retractable reel11K/yr
What reviews say buyers love and hate about Retractable Badge Holder
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Excellent product”
“Excellent value”
“Solid construction”
“Ease of use”
“As advertised”
What buyers complain about
84% of reviews“Broke easily”
“disappointed with the quality of the mechanism”
“It started to struggle a little sometimes with retracting”
“Not so strong”
“It advertised as a two pack, but it is actually only one.”
Retractable Badge Holder return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
44%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Retractable Badge Holder questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









