Reporters Notebook Spiral

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £67K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

-10.4%

Conversion, latest week

15.5%

Market size, estimated

£67Ka year

Peak month

February1.4× the quietest month

Top search term

reporters notebook25K searches a year

Listings sell for £6.16 on average, from £0.71 to £12.38. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £6.16 that is £3K to £5K a year per listing.

Average price

£6.16under the $15 to $100 sweet spot

Price range

£0.71–£12.38

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

£3K–£5K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

48% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #179 within Notebooks, Writing Pads & Diaries. It carries 864 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

48%

Prime listings

72%

Out of stock, average day

1.6%

Average rank

#179in Notebooks, Writing Pads & Diaries

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

864per listing

Listings tracked

25

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months