Purple Pen
FailPrices span $1.70–$7.81, mostly outside the sweet spot, so Purple Pen is a Fail.
- Flapen Score
- 40 / 100Ranks 601 of 835 Stationery & Office Supplies niches · −7 vs the category median of 4740
- Market size
- £105K/yr261K searches / yr
- 90-day growth
- +10.1%search demand this quarter
- Competition
- 81%top-5 click share · 8 brands · 60 sellers
Flapen Score
Purple Pen against its category
The dotted line is the Stationery & Office Supplies average. Past it, Purple Pen is stronger. Inside it, weaker.
Market
The Purple Pen market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Purple Pen 261K times last year and spent an estimated £105K. The top 5 brands take 92% of clicks. Demand peaks in Aug–Sep. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 9.6% of those searches ended in a purchase.
Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved +10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £105K a year.
- Searches, last 12 months
- 261K
- Growth, 90 days vs prior 90
- +10.1%
- Conversion, latest week
- 9.6%
- Market size, estimated
- £105Ka year
- Peak month
- August4.1× the quietest month
- Top search term
- purple pens74K searches a year
02 · Price
A sale here is worth £4.23.
Listings sell for £4.23 on average, from £1.70 to £7.81. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At £4.23 that is £11K to £13K a year per listing.
- Average price
- £4.23under the $15 to $100 sweet spot
- Price range
- £1.70–£7.81
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £11K–£13K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #33 within Pens, Pencils & Writing Supplies. It carries 1,388 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #33in Pens, Pencils & Writing Supplies
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,388per listing
- Listings tracked
- 12
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Purple Pen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Eziglide 10-Pack Ballpoint Purple Pen Set - Medium Point 1.0mm Easy Grip
- Price
- £3.36
- Rating
- 4.4/5
- Reviews
- 3,012
- Age
- 2y ago

BIC Cristal Fun 1.6mm Purple Pens - Wide Point Ballpoint Biros Pens - Pack of 20 Biros
- Price
- £5.08
- Rating
- 4.7/5
- Reviews
- 6,409
- Age
- 11y ago

STAEDTLER 4230 M-6 Retractable Rainbow Ballpoint Pen - Purple (Box of 10)
- Price
- £3.28
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 1y ago

Lotus Purple Ballpoint Pens Pack of 10 Medium 1mm Nib School & Office
- Price
- £3.31
- Rating
- 4.5/5
- Reviews
- 400
- Age
- 4y ago

Zebra Z-Grip Smooth - Retractable Ballpoint Pen - 3 Pack - Purple
- Price
- £3.53
- Rating
- 4.6/5
- Reviews
- 1,247
- Age
- 9y ago
Trending
estimated 90-day click momentum
Eziglide Retractable Ballpoint Pens 5-Pack Purple Pens For Smooth Writing
- Price
- £4.96
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 7mo ago

STAEDTLER 4230 M-6 Retractable Rainbow Ballpoint Pen - Purple (Box of 10)
- Price
- £3.28
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 1y ago

Online magiXX erasable pen Purple I Gel pen with eraser I Rub out ballpoint pen with gel refill purple refillable medium tip I Rollerball pen for kids adults school
- Price
- £1.70
- Rating
- 4.1/5
- Reviews
- 602
- Age
- 2y ago

Lotus Pack of 50 Coloured Ink Medium Point Nib Ultra Glide Smooth Ink Precision Ballpoint Pens (Purple 50 Pack)
- Price
- £6.84
- Rating
- 4.5/5
- Reviews
- 400
- Age
- 11mo ago

Eziglide 10-Pack Ballpoint Purple Pen Set - Medium Point 1.0mm Easy Grip
- Price
- £3.36
- Rating
- 4.4/5
- Reviews
- 3,012
- Age
- 2y ago
Newest
by launch date
Eziglide Retractable Ballpoint Pens 5-Pack Purple Pens For Smooth Writing
- Price
- £4.96
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 7mo ago

Lotus Pack of 50 Coloured Ink Medium Point Nib Ultra Glide Smooth Ink Precision Ballpoint Pens (Purple 50 Pack)
- Price
- £6.84
- Rating
- 4.5/5
- Reviews
- 400
- Age
- 11mo ago

STAEDTLER 4230 M-6 Retractable Rainbow Ballpoint Pen - Purple (Box of 10)
- Price
- £3.28
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 1y ago

Online magiXX erasable pen Purple I Gel pen with eraser I Rub out ballpoint pen with gel refill purple refillable medium tip I Rollerball pen for kids adults school
- Price
- £1.70
- Rating
- 4.1/5
- Reviews
- 602
- Age
- 2y ago

Eziglide 10-Pack Ballpoint Purple Pen Set - Medium Point 1.0mm Easy Grip
- Price
- £3.36
- Rating
- 4.4/5
- Reviews
- 3,012
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
60
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
81%
Top 20: 100%
Open market
5%
- Eziglide37%
- BIC26%
- STAEDTLER11%
- Lotus10%
- Zebra Pen9%
- Tiger3%
- Open — no brand owns it (2 brands, 5%)
Demand
Purple Pen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 4.1×
Search terms
Top Purple Pen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- purple pens74K/yr
- purple pen86K/yr
- purple biro14K/yr
- purple pens for school27K/yr
- purple biro pens18K/yr
- purple ink pen10K/yr
- bic purple pens5K/yr
- purple bic pens6K/yr
- purple ballpoint pen6K/yr
- purple ink pens4K/yr
Reviews and returns
What reviews say buyers love and hate about Purple Pen
We read the reviews and the return reasons for every product selling here.
“Half of them dont work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Purple Pen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









