Personalised Scratch Card

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months

186K

Growth, 90 days vs prior 90

-25.0%

Conversion, latest week

7.2%

Market size, estimated

£53Ka year

Peak month

December7.1× the quietest month

Top search term

scratch card reveal84K searches a year

Listings sell for £3.89 on average, from £2.84 to £6.34. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £3.89 that is £389 to £973 a year per listing.

Average price

£3.89under the $15 to $100 sweet spot

Price range

£2.84–£6.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£389–£973

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 22.9% of listings are out of stock. The average listing ranks #2,293 within Cards & Card Stock. It carries 70 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

83%

Out of stock, average day

22.9%

Average rank

#2,293in Cards & Card Stock

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

70per listing

Listings tracked

23

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 13 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

13 months