Personalised Scratch Card
prices mostly outside the sweet spot ($2.84–$6.34) — Personalised Scratch Card doesn't clear our bar today.
Flapen Score
Is Personalised Scratch Card profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Personalised Scratch Card is a £53K/yr Amazon United Kingdom market (186K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Dec. Verdict: Skip it — 40/100.
Personalised Scratch Card: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -25.0% over the last 90 days and 7.2% of searches end in a purchase.
£53K
revenue / yr
Who owns the niche?
The top 5 brands hold 85% of demand, so 15% of the market is open.
15%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 23 products
Top Personalised Scratch Card products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Print&CoUK - Birthday Surprise Scratch Card Scratch to reveal Gift Surprise Scratch off ticket
- Price
- £6.23
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 1y ago
Golden Ticket Scratch-off Cards with Envelopes Scratch & Reveal Surprise Ticket for Writing Your Own Special for Birthday Gifts for Girlfriends Wives Valentines Day Cards Christmas Cards
- Price
- £3.59
- Rating
- 4.6/5
- Reviews
- 366
- Age
- 2y ago
Personalised Scratch Card Birthday Scratch Card Gift Reveal Birthday Surprise Greeting Cards Scratch-Off Stickers with Envelope Best Wishes Gift Greeting Cards for Women Men (Design 2)
- Price
- £3.05
- Rating
- 4.8/5
- Reviews
- 88
- Age
- 1y ago
FIDWALL Birthday Surprise Scratch Card Personalised Scratch-Off Cards Birthday Gift for Men & Women (2 Greeting Cards 2 Gold Heart Scratch Stickers 1 Black Envelope with Gold Ribbon)
- Price
- £4.26
- Rating
- 4.5/5
- Reviews
- 16
- Age
- 1y ago
Print&CoUK - Personalisable Surprise Scratch Card Custom Message Reveal Ticket Surprise Scratch Card Scratch to reveal Gift Scratch off ticket DIY
- Price
- £6.34
- Rating
- 4.4/5
- Reviews
- 27
- Age
- 1y ago
Trending
90-day click momentum
ZXfad Gold Scratch Card set (Including Envelope) Scratch to Reveal a Surprise Perfect for Birthdays Christmas and Valentines Day.
- Price
- £2.84
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
AIKOBAA Personalised Scratch Surprise Theatre Ticket Show Reveal Card Scratch Off Ticket Keepsake for Birthday Christmas Gift (Pink)
- Price
- £3.38
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
Holiday Scratch Card Reveal - Surprise Trip Reveal Gift with Boarding Pass Design Scratch Off Stickers for Spouse Family Lover
- Price
- £3.55
- Rating
- 3.9/5
- Reviews
- 3
- Age
- 7mo ago
AIKOBAA Personalised Birthday Card with Scratch-Off Surprise Customisable Birthday Gift Card with Golden Scratch Sticker Fun Interactive Greeting Card for Men and Women
- Price
- £3.72
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
Personalised Scratch Card Birthday Scratch Card Gift Reveal Birthday Surprise Greeting Cards Scratch-Off Stickers with Envelope Best Wishes Gift Greeting Cards for Women Men (Design 5)
- Price
- £3.29
- Rating
- 4.8/5
- Reviews
- 88
- Age
- 4mo ago
Newest
by launch dateAIKOBAA Personalised Scratch Surprise Theatre Ticket Show Reveal Card Scratch Off Ticket Keepsake for Birthday Christmas Gift (Pink)
- Price
- £3.38
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
ZXfad Gold Scratch Card set (Including Envelope) Scratch to Reveal a Surprise Perfect for Birthdays Christmas and Valentines Day.
- Price
- £2.84
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Personalised Scratch Card Birthday Scratch Card Gift Reveal Birthday Surprise Greeting Cards Scratch-Off Stickers with Envelope Best Wishes Gift Greeting Cards for Women Men (Design 5)
- Price
- £3.29
- Rating
- 4.8/5
- Reviews
- 88
- Age
- 4mo ago
AIKOBAA Personalised Birthday Card with Scratch-Off Surprise Customisable Birthday Gift Card with Golden Scratch Sticker Fun Interactive Greeting Card for Men and Women
- Price
- £3.72
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
Holiday Scratch Card Reveal - Surprise Trip Reveal Gift with Boarding Pass Design Scratch Off Stickers for Spouse Family Lover
- Price
- £3.55
- Rating
- 3.9/5
- Reviews
- 3
- Age
- 7mo ago
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 falling
Sellers
19
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
55%
Top 20: 97%
Open market
9%
- Generic27%
- Teyomi19%
- Onperpoe17%
- EDSG17%
- FIDWALL6%
- PHIOMUUE5%
- Open — no brand owns it (6 brands, 9%)
Personalised Scratch Card demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 7.1×
Top Personalised Scratch Card search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- scratch card reveal84K/yr
- personalised scratch card19K/yr
- surprise scratch card reveal15K/yr
- birthday scratch card gift reveal10K/yr
- scratch to reveal card10K/yr
- scratch off surprise card7K/yr
- scratch reveal card7K/yr
- personalised gift card6K/yr
- surprise scratch card5K/yr
- personalised scratch card reveal7K/yr
What reviews say buyers love and hate about Personalised Scratch Card
What buyers mention most, as a share of all reviews.
What buyers love
96% of reviews“Good quality and delivered quickly”
“Easy to use”
“Does the job”
“Cheaper and faster than Etsy”
“Gift voucher”
What buyers complain about
83% of reviews“Poor, dont bother”
“Quite expensive could have ordered off Etsy for cheaper”
“Its a completely useless poor quality piece of paper”
Personalised Scratch Card return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
20%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Personalised Scratch Card questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
