Personalised Parker Pen
FailShoppers spend only $29K a year here, so Personalised Parker Pen is a Fail.
- Flapen Score
- 44 / 100Ranks 489 of 835 Stationery & Office Supplies niches · −3 vs the category median of 4744
- Market size
- £29K/yr44K searches / yr
- 90-day growth
- +48.0%search demand this quarter
- Competition
- 64%top-5 click share · 7 brands · 44 sellers
Flapen Score
Personalised Parker Pen against its category
The dotted line is the Stationery & Office Supplies average. Past it, Personalised Parker Pen is stronger. Inside it, weaker.
Market
The Personalised Parker Pen market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Personalised Parker Pen 44K times last year and spent an estimated £29K. The top 5 brands take 91% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
3.9% of searches ended in a purchase last week.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +48.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- +48.0%
- Conversion, latest week
- 3.9%
- Market size, estimated
- £29Ka year
- Peak month
- December25.3× the quietest month
- Top search term
- personalised parker pen23K searches a year
02 · Price
A sale here is worth £16.82.
Listings sell for £16.82 on average, from £7.32 to £21.11. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £16.82 that is £0 to £2K a year per listing.
- Average price
- £16.82inside the $15 to $100 sweet spot
- Price range
- £7.32–£21.11
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 14% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #94 within Pens, Pencils & Writing Supplies. It carries 3,438 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 14%
- Out of stock, average day
- 5.9%
- Average rank
- #94in Pens, Pencils & Writing Supplies
- Average rating
- 4.56 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,438per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 2 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Personalised Parker Pen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Personalised Parker Jotter Ballpoint Pen - Custom Engraved Parker Pen | Luxury Executive Gift for Fathers Day Graduation Retirement | Corporate Office Pens with Logo or Name (Silver)
- Price
- £18.26
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
PARKER Jotter Ballpoint Pen | Stainless Steel with Golden Trim | Medium Point | Handwriting Pens & Stationery Supplies | Blue Ink | Gift Box
- Price
- £7.32
- Rating
- 4.7/5
- Reviews
- 21,596
- Age
- 10y ago
Parker Jotter Ballpoint personalised parker pen engraved In Gift Box Ideal Valentines day Birthday or Mothers Day Gift Perfect For Men & Women Engraved Pen With Laser Engraving (Silver & Gold)
- Price
- £18.55
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
Parker Jotter Stainless Steel personalised parker pen engraved In Classy Gift Box Ideal Valentines day Birthday or Fathers Day Gift Perfect For Men & Women With Laser Engraving (Silver)
- Price
- £21.01
- Rating
- 4.6/5
- Reviews
- 290
- Age
- 2y ago
Personalised Engraved Premium Parker Stainless Steel Gold or Silver Trim Ballpoint Pen with Black Ink Classy Gift Box and gift bag Custom Gift for Christmas for Men and Women Enter Your Custom Text
- Price
- £17.03
- Rating
- 4.9/5
- Reviews
- 171
- Age
- 2y ago
Trending
90-day click momentum
Personalised Parker Jotter Ballpoint Pen - Custom Engraved Parker Pen | Luxury Executive Gift for Fathers Day Graduation Retirement | Corporate Office Pens with Logo or Name (Navy Blue)
- Price
- £18.49
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
Parker Jotter Ballpoint personalised parker pen engraved In Gift Box Ideal Valentines day Birthday or Mothers Day Gift Perfect For Men & Women Engraved Pen With Laser Engraving (Silver & Gold)
- Price
- £18.55
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
Personalised Parker Jotter Ballpoint Pen - Custom Engraved Parker Pen | Luxury Executive Gift for Fathers Day Graduation Retirement | Corporate Office Pens with Logo or Name (Silver)
- Price
- £18.26
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
Customised Parker Jotter Ballpoint Pen - Custom Engraved Parker Pen | Luxury Executive Gift for Fathers Day Graduation Retirement | Corporate Office Pens with Logo or Name
- Price
- £18.58
- Rating
- 4.6/5
- Reviews
- 6
- Age
- 3mo ago
Parker Jotter Stainless Steel personalised parker pen engraved In Classy Gift Box Ideal Valentines day Birthday or Fathers Day Gift Perfect For Men & Women With Laser Engraving (Silver)
- Price
- £21.01
- Rating
- 4.6/5
- Reviews
- 290
- Age
- 2y ago
Newest
by launch dateCustomised Parker Jotter Ballpoint Pen - Custom Engraved Parker Pen | Luxury Executive Gift for Fathers Day Graduation Retirement | Corporate Office Pens with Logo or Name
- Price
- £18.58
- Rating
- 4.6/5
- Reviews
- 6
- Age
- 3mo ago
Personalised Parker Jotter Ballpoint Pen - Custom Engraved Parker Pen | Luxury Executive Gift for Fathers Day Graduation Retirement | Corporate Office Pens with Logo or Name (Silver)
- Price
- £18.26
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
Parker Jotter Ballpoint personalised parker pen engraved In Gift Box Ideal Valentines day Birthday or Mothers Day Gift Perfect For Men & Women Engraved Pen With Laser Engraving (Silver & Gold)
- Price
- £18.55
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
Personalised Parker Jotter Ballpoint Pen - Custom Engraved Parker Pen | Luxury Executive Gift for Fathers Day Graduation Retirement | Corporate Office Pens with Logo or Name (Navy Blue)
- Price
- £18.49
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
Personalised Engraved Premium Parker Stainless Steel Gold or Silver Trim Ballpoint Pen with Black Ink Classy Gift Box and gift bag Custom Gift for Christmas for Men and Women Enter Your Custom Text
- Price
- £17.03
- Rating
- 4.9/5
- Reviews
- 171
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
44
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
2%
- Personalised Engraved36%
- PARKER24%
- Secretary14%
- TinyGift8%
- SPOONFROMTHEMOON.CO.UK8%
- BGExpress7%
- Open — no brand owns it (1 brand, 2%)
Demand
Personalised Parker Pen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 25.3×
Search terms
Top Personalised Parker Pen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- personalised parker pen23K/yr
- parker pen personalised7K/yr
- engraved parker pen6K/yr
- personalised parker pens for men4K/yr
- parker pen engraved4K/yr
Reviews and returns
What reviews say buyers love and hate about Personalised Parker Pen
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Poor quality
The parts are of poor quality
Quality is either cheap or this is fake, deeply dissapointed
after having for only a few months it falls apart
Only lasted a couple of months
Fallen apart
Disappointing – writes far too lightly
it doesn't write great
Tiny issue is that the pen makes a rattling sound when you are writing
Not as expected
You cant see the text
Love
Excellent quality gift
Brilliant quality
Fantastic purchase, ideal quality gift
Excellent value
worth the money
Good value
It writes beautifully
Writes well enough
Easy to write with
Pen is beautiful
Brilliant quality parker pen
Parker pens always top quality
Excellent quality Parker Pen, Engraved
The pen itself is fantastic—elegant, well-made, and the engraving was done beautifully with great attention to detail
the engraving is perfect the quality is brilliant
Return
0.5% Return rate 16% Fixable by listing
Poor quality
The parts are of poor quality
Quality is either cheap or this is fake, deeply dissapointed
I feel like this pen is to small
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Personalised Parker Pen questions
Answered from the same tracked data.