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Permanent Marker Pens

Maybe

Buyers convert on 21.5% of searches. But prices span $1.57–$14.32, mostly outside the sweet spot, so Permanent Marker Pens is a Maybe.

Flapen Score
52
52 / 100
Top 28% of 835 Stationery & Office Supplies niches · +5 vs the category median of 47
Market size
£2.5M/yr2.0M searches / yr
90-day growth
+17.1%search demand this quarter
Competition
64%top-5 click share · 8 brands · 160 sellers

Flapen Score

Permanent Marker Pens against its category

The dotted line is the Stationery & Office Supplies average. Past it, Permanent Marker Pens is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Permanent Marker Pens market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Permanent Marker Pens 2.0M times last year and spent an estimated £2.5M. The top 5 brands take 95% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 21.5% of those searches ended in a purchase.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 21.5% of those searches ended in a purchase. Searches in the last 90 days moved +17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.5M a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
+17.1%
Conversion, latest week
21.5%
Market size, estimated
£2.5Ma year
Peak month
November1.2× the quietest month
Top search term
sharpie pens534K searches a year

02 · Price

A sale here is worth £5.91.

Listings sell for £5.91 on average, from £1.57 to £14.32. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 20,000 to 25,000 of them. At £5.91 that is £118K to £148K a year per listing.

Average price
£5.91under the $15 to $100 sweet spot
Price range
£1.57–£14.32
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
400K–500K
Units per listing a year
20,000–25,000
Revenue per listing a year
£118K–£148K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #16 within Pens, Pencils & Writing Supplies. It carries 14,415 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#16in Pens, Pencils & Writing Supplies
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
14,415per listing
Listings tracked
24

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Permanent Marker Pens products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.

£0£125K£250K£375K£500K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

160

Est. top-5 brand share

95%

Top 20: 100%

Est. top-5 click share

64%

Top 20: 96%

Open market

3%

  • Sharpie82%
  • Amazon Basics5%
  • Shuttle Art4%
  • BIC2%
  • Seal and Store2%
  • Just stationery2%
  • Open — no brand owns it (2 brands, 3%)

Demand

Permanent Marker Pens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Permanent Marker Pens search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • sharpie pens534K/yr
  • sharpies197K/yr
  • permanent marker pens267K/yr
  • sharpie230K/yr
  • marker pens218K/yr
  • permanent marker69K/yr
  • black sharpie60K/yr
  • black marker pen64K/yr
  • sharpie permanent markers36K/yr
  • sharpies multipack52K/yr

Reviews and returns

What reviews say buyers love and hate about Permanent Marker Pens

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Dry/Empty Ink”
0.1%of orders come back
“More then half the pens are dry”
A buyer, on “Dry/Empty Ink”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Permanent Marker Pens questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data