Paperchase Pens

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

+1.2%

Conversion, latest week

3.5%

Market size, estimated

£32Ka year

Top search term

pen sets for ladies25K searches a year

Listings sell for £8.58 on average, from £1.85 to £27.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £8.58 that is £0 to £858 a year per listing.

Average price

£8.58under the $15 to $100 sweet spot

Price range

£1.85–£27.28

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£858

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #290 within Pens, Pencils & Writing Supplies. It carries 1,865 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

93%

Out of stock, average day

5.1%

Average rank

#290in Pens, Pencils & Writing Supplies

Average rating

4.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,865per listing

Listings tracked

73

16 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months