Paper Clips

Shoppers searched for this 364K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £245K a year.

Searches, last 12 months

364K

Growth, 90 days vs prior 90

-9.9%

Conversion, latest week

16.6%

Market size, estimated

£245Ka year

Peak month

February1.3× the quietest month

Top search term

paper clips236K searches a year

Listings sell for £4.05 on average, from £0.97 to £9.43. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At £4.05 that is £12K to £16K a year per listing.

Average price

£4.05under the $15 to $100 sweet spot

Price range

£0.97–£9.43

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

£12K–£16K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Office Supplies. It carries 1,060 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

95%

Out of stock, average day

0.0%

Average rank

#41in Office Supplies

Average rating

4.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,060per listing

Listings tracked

21

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months