Notebook

Shoppers searched for this 6.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.8M a year.

Searches, last 12 months

6.3M

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

4.3%

Market size, estimated

£1.8Ma year

Peak month

January1.8× the quietest month

Top search term

notebook2.0M searches a year

Listings sell for £6.70 on average, from £0.71 to £20.53. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 3,000 to 4,000 of them. At £6.70 that is £20K to £27K a year per listing.

Average price

£6.70under the $15 to $100 sweet spot

Price range

£0.71–£20.53

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

250K–300K

Units per listing a year

3,000–4,000

Revenue per listing a year

£20K–£27K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #18 within Notebooks, Writing Pads & Diaries. It carries 2,225 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

98%

Out of stock, average day

8.0%

Average rank

#18in Notebooks, Writing Pads & Diaries

Average rating

4.64 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,225per listing

Listings tracked

51

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

4Amazon's first-year sales bar

Average brand age

42 months