Nephew Birthday Card

Shoppers searched for this 415K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £151K a year.

Searches, last 12 months

415K

Growth, 90 days vs prior 90

+0.8%

Conversion, latest week

12.0%

Market size, estimated

£151Ka year

Peak month

January1.6× the quietest month

Top search term

nephew birthday card222K searches a year

Listings sell for £3.03 on average, from £1.46 to £5.75. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At £3.03 that is £2K to £2K a year per listing.

Average price

£3.03under the $15 to $100 sweet spot

Price range

£1.46–£5.75

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

500–750

Revenue per listing a year

£2K–£2K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #1,872 within Cards & Card Stock. It carries 235 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#1,872in Cards & Card Stock

Average rating

4.65 starsAmazon United Kingdom average 4.36 stars

Average reviews

235per listing

Listings tracked

43

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months