Nanny Birthday Card

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months

92K

Growth, 90 days vs prior 90

+0.6%

Conversion, latest week

14.2%

Market size, estimated

£52Ka year

Peak month

February1.6× the quietest month

Top search term

nanny birthday card67K searches a year

Listings sell for £3.95 on average, from £1.59 to £9.18. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £3.95 that is £988 to £2K a year per listing.

Average price

£3.95under the $15 to $100 sweet spot

Price range

£1.59–£9.18

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£988–£2K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #2,616 within Cards & Card Stock. It carries 116 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

97%

Out of stock, average day

1.2%

Average rank

#2,616in Cards & Card Stock

Average rating

4.68 starsAmazon United Kingdom average 4.36 stars

Average reviews

116per listing

Listings tracked

39

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months