Nana Birthday Card

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £47K a year.

Searches, last 12 months

83K

Growth, 90 days vs prior 90

-1.5%

Conversion, latest week

16.2%

Market size, estimated

£47Ka year

Top search term

nana birthday card46K searches a year

Listings sell for £3.52 on average, from £2.06 to £8.67. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £3.52 that is £880 to £2K a year per listing.

Average price

£3.52under the $15 to $100 sweet spot

Price range

£2.06–£8.67

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£880–£2K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #2,551 within Cards & Card Stock. It carries 180 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#2,551in Cards & Card Stock

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

180per listing

Listings tracked

24

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months