Mum Christmas Card
FailThe top 5 brands take 100% of clicks, so Mum Christmas Card is a Fail.
- Flapen Score
- 30 / 100Ranks 763 of 835 Stationery & Office Supplies niches · −17 vs the category median of 4730
- Market size
- £74K/yr395K searches / yr
- 90-day growth
- -27.2%search demand this quarter
- Competition
- 75%top-5 click share · 5 brands · 11 sellers
Flapen Score
Mum Christmas Card against its category
The dotted line is the Stationery & Office Supplies average. Past it, Mum Christmas Card is stronger. Inside it, weaker.
Market
The Mum Christmas Card market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mum Christmas Card 395K times last year and spent an estimated £74K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.
01 · Demand
5.7% of searches ended in a purchase last week.
Shoppers searched for this 395K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.
- Searches, last 12 months
- 395K
- Growth, 90 days vs prior 90
- -27.2%
- Conversion, latest week
- 5.7%
- Market size, estimated
- £74Ka year
- Peak month
- December1337.3× the quietest month
- Top search term
- mum christmas card190K searches a year
02 · Price
A sale here is worth £3.29.
Listings sell for £3.29 on average, from £2.35 to £4.17. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At £3.29 that is £823 to £2K a year per listing.
- Average price
- £3.29under the $15 to $100 sweet spot
- Price range
- £2.35–£4.17
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £823–£2K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #2,036 within Cards & Card Stock. It carries 64 reviews at 4.81 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 89%
- Out of stock, average day
- 16.4%
- Average rank
- #2,036in Cards & Card Stock
- Average rating
- 4.81 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 64per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Mum Christmas Card products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Me To You Tatty Teddy Christmas Card To A Lovely Mum Tatty Teddy With Tree Sketchbook Design 6x9ins - Official Collection
- Price
- £3.05
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Piccadilly Greetings Classic Christmas Card Mum - 9 x 6 inches - Regal Publishing
- Price
- £3.32
- Rating
- 4.7/5
- Reviews
- 288
- Age
- 4y ago

Me To You Tatty Teddy Christmas Card To My Wonderful Mum Lovely Card With Paper Insert 6x9ins - Official Collection
- Price
- £3.52
- Rating
- 4.9/5
- Reviews
- 16
- Age
- 1y ago

Me To You Tatty Teddy Christmas Card To A Very Special Mam Tatty Teddy In The Snow 6x9ins - Official Collection
- Price
- £2.35
- Rating
- 4.7/5
- Reviews
- 15
- Age
- 1y ago

Christmas Card for Mum. Green Wreath Design. Verse Inside. 150x150mm card size. Ecofriendly and Made in U.K.
- Price
- £3.00
- Rating
- 4.6/5
- Reviews
- 79
- Age
- 1y ago
Trending
90-day click momentum
Me To You Tatty Teddy Christmas Card To A Lovely Mum Tatty Teddy With Tree Sketchbook Design 6x9ins - Official Collection
- Price
- £3.05
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

doodlecards Mum Christmas Card Robin on Holly Tree Medium Size Christmas Card for Mum with Plain Envelope
- Price
- £3.99
- Rating
- 4.8/5
- Reviews
- 65
- Age
- 1y ago

Piccadilly Greetings Classic Christmas Card Mum - 9 x 6 inches - Regal Publishing
- Price
- £3.32
- Rating
- 4.7/5
- Reviews
- 288
- Age
- 4y ago

Me To You Tatty Teddy Christmas Card To My Wonderful Mum Lovely Card With Paper Insert 6x9ins - Official Collection
- Price
- £3.52
- Rating
- 4.9/5
- Reviews
- 16
- Age
- 1y ago

Me To You Tatty Teddy Christmas Card To A Very Special Mam Tatty Teddy In The Snow 6x9ins - Official Collection
- Price
- £2.35
- Rating
- 4.7/5
- Reviews
- 15
- Age
- 1y ago
Newest
by launch date
Me To You Tatty Teddy Christmas Card To A Lovely Mum Tatty Teddy With Tree Sketchbook Design 6x9ins - Official Collection
- Price
- £3.05
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Me To You Tatty Teddy Christmas Card To My Wonderful Mum Lovely Card With Paper Insert 6x9ins - Official Collection
- Price
- £3.52
- Rating
- 4.9/5
- Reviews
- 16
- Age
- 1y ago

Me To You Tatty Teddy Christmas Card To A Very Special Mam Tatty Teddy In The Snow 6x9ins - Official Collection
- Price
- £2.35
- Rating
- 4.7/5
- Reviews
- 15
- Age
- 1y ago

Me to You Tatty Teddy 3D Christmas Card For Mum 6x9ins - Official Collection
- Price
- £4.17
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 1y ago

Christmas Card for Mum. Green Wreath Design. Verse Inside. 150x150mm card size. Ecofriendly and Made in U.K.
- Price
- £3.00
- Rating
- 4.6/5
- Reviews
- 79
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
11
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- Me To You41%
- Piccadilly Greetings28%
- Me To You Bear13%
- Absolutely Yours10%
- doodlecards7%
Demand
Mum Christmas Card search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1337.3×
Search terms
Top Mum Christmas Card search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mum christmas card190K/yr
- christmas card mum63K/yr
- christmas cards for mum18K/yr
- christmas cards mum24K/yr
- christmas card for mum30K/yr
- mam christmas card11K/yr
- mum xmas card17K/yr
- xmas card mum6K/yr
- mother christmas card10K/yr
- merry christmas mum card4K/yr
Reviews and returns
What reviews say buyers love and hate about Mum Christmas Card
What buyers praise, what they complain about and why they send it back, from the reviews.
Love
Nice quality
Good quality, good price, nice words
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mum Christmas Card questions
Answered from the same tracked data.









