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Mothers Day Gift Bag

soft demand (-98.0% this quarter) — Mothers Day Gift Bag doesn't clear our bar today.

Flapen Score

33
Skip it
Market size 6Growth 0Conversion 75Competition 18Returns 99Price range 0Avg price 11Brand share 20Review moat 74Quality gap 60
This niche Category average

Is Mothers Day Gift Bag profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Mothers Day Gift Bag is a £25K/yr Amazon United Kingdom market (88K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Mar. Verdict: Skip it — 33/100.

Mothers Day Gift Bag: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -98.0% over the last 90 days and 7.1% of searches end in a purchase.

£25K

revenue / yr

Units sold / yr8K
Search volume / yr-98.0%88K
Conversion rate7.1%
Avg price£3.95

Who owns the niche?

The top 5 brands hold 92% of demand, so 8% of the market is open.

8%

open market share

Brands · sellers7 · 11
Top-5 product click share79%
Open market8%
Avg brand age18 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement90%
New entrants (1y)4· 0 succeeded
Avg rating4.4★
Avg reviews533

Top Mothers Day Gift Bag products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

£0£2K£5K£7K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

7 rising

Sellers

11

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

4%

  • JEKUGOT31%
  • Glick27%
  • Hallmark20%
  • Me To You10%
  • PopManko5%
  • COMOOKA4%
  • Open — no brand owns it (1 brand, 4%)

Mothers Day Gift Bag demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume88KCVR7.1%Products10Brands7Top 5 Brands92%OOS Rate28.4%Rating4.4★Reviews533Avg BSR#1,602
45K35KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 150.6×

Top Mothers Day Gift Bag search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • mum gift bag6K/yr
  • mothers day gift bag55K/yr
  • mothers day bag8K/yr
  • gift bag mothers day5K/yr
  • mothers day gift bags6K/yr
  • mothers day gift bags medium4K/yr
  • large mothers day gift bag5K/yr

What reviews say buyers love and hate about Mothers Day Gift Bag

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Quality-Overall39%

Amazing quality

Gifting Purpose14%

Gifts

Size-Overall10%

Great size

Value For Money9%

price was fair

Strength7%

It feels quite sturdy

What buyers complain about

80% of reviews
Size-Overall65%

This bag is not large

Value For Money6%

Looks expensive

Gifting Purpose6%

But won't to waste still chuffed will use for another present later

Quality-Overall1%

The Quality isn't that good it's alittle thin

Thickness1%

The Quality isn't that good it's alittle thin

Mothers Day Gift Bag return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

92%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
90%
2Quality-Overall
5%
3Color
3%
4Value For Money
3%

Common Mothers Day Gift Bag questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Mothers Day Gift Bag 33/100 on Amazon United Kingdom — Skip it. The niche generates £25K/yr across 10 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -98.0% over the last 90 days.
Search demand for Mothers Day Gift Bag on Amazon United Kingdom peaks in Mar, where the busiest month runs 150.6× the quietest.