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Monthly Planner

a small market ($20K/yr) — Monthly Planner doesn't clear our bar today.

Flapen Score

46
Skip it
Market size 5Growth 56Conversion 30Competition 51Returns 96Price range 13Avg price 22Brand share 71Review moat 66Quality gap 42
This niche Category average

Is Monthly Planner profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Monthly Planner is a £20K/yr Amazon United Kingdom market (106K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Jan–Sep. Verdict: Skip it — 46/100.

Monthly Planner: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +29.4% over the last 90 days and 2.4% of searches end in a purchase.

£20K

revenue / yr

Units sold / yr4K
Search volume / yr+29.4%106K
Conversion rate2.4%
Avg price£7.91

Who owns the niche?

The top 5 brands hold 63% of demand, so 37% of the market is open.

37%

open market share

Brands · sellers18 · 26
Top-5 product click share55%
Open market37%
Avg brand age31 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 23 products

Sponsored placement87%
New entrants (1y)6· 1 succeeded
Avg rating4.5★
Avg reviews851

Top Monthly Planner products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£4K£6K£8K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

18 falling

Sellers

26

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

55%

Top 20: 96%

Open market

32%

  • Maridergo24%
  • Noted10%
  • Scandinote10%
  • Clear Mind Concepts9%
  • SWEETZER & ORANGE9%
  • RUKAR6%

Monthly Planner demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume106KCVR2.4%Products23Brands18Top 5 Brands63%OOS Rate16.6%Rating4.5★Reviews851Avg BSR#104
5K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep · busiest ÷ quietest = 2.8×

Top Monthly Planner search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • monthly planner81K/yr
  • monthly wall planner13K/yr
  • monthly planner pad9K/yr
  • month planner4K/yr

What reviews say buyers love and hate about Monthly Planner

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Advertised Vs Actual Product14%

True to description

Document Organizing/Classification13%

Lovely monthly organiser pad

Ease Of Use13%

Easy to use

Quality-Overall12%

Excellent for my product just what I needed

Value For Money10%

Good value

What buyers complain about

80% of reviews
Size-Overall34%

not fit for purpose

Quality-Overall17%

Poor quality

Value For Money16%

honestly not worth the money

Strength6%

flimsy

Smudge Resistance4%

Printing smudges when wet

Monthly Planner return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

63%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
52%
2Magnetic Strength/Adsorption
7%
3Adhesion/Stickiness
7%
4Quality-Overall
6%
5Advertised Vs Actual Product
5%

Common Monthly Planner questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Monthly Planner 46/100 on Amazon United Kingdom — Skip it. The niche generates £20K/yr across 23 tracked products. 1 of 6 products launched in the last 360 days are still selling. Search demand moved +29.4% over the last 90 days.
Search demand for Monthly Planner on Amazon United Kingdom peaks in Jan–Sep, where the busiest month runs 2.8× the quietest.