Monthly Planner
FailShoppers spend only $20K a year here, so Monthly Planner is a Fail.
- Flapen Score
- 46 / 100Ranks 431 of 835 Stationery & Office Supplies niches · −1 vs the category median of 4746
- Market size
- £20K/yr106K searches / yr
- 90-day growth
- +29.4%search demand this quarter
- Competition
- 55%top-5 click share · 18 brands · 26 sellers
Flapen Score
Monthly Planner against its category
The dotted line is the Stationery & Office Supplies average. Past it, Monthly Planner is stronger. Inside it, weaker.
Market
The Monthly Planner market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Monthly Planner 106K times last year and spent an estimated £20K. The top 5 brands take 63% of clicks. Demand peaks in Jan–Sep. Flapen scores it 46 out of 100, a Fail.
01 · Demand
2.4% of searches ended in a purchase last week.
Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.
- Searches, last 12 months
- 106K
- Growth, 90 days vs prior 90
- +29.4%
- Conversion, latest week
- 2.4%
- Market size, estimated
- £20Ka year
- Peak month
- September2.8× the quietest month
- Top search term
- monthly planner81K searches a year
02 · Price
A sale here is worth £7.91.
Listings sell for £7.91 on average, from £3.87 to £16.62. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £7.91 that is £0 to £791 a year per listing.
- Average price
- £7.91under the $15 to $100 sweet spot
- Price range
- £3.87–£16.62
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£791
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #104 within Calendars, Planners & Personal Organisers. It carries 851 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 16.6%
- Average rank
- #104in Calendars, Planners & Personal Organisers
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 851per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 1 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Monthly Planner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Monthly Planner Pad A4 Monthly To Do List Notepad 52 Tear Off Sheets Undated Calendar & Organizer Meal Planning or Business Plans for Home School Office 120gsm Thick Paper
- Price
- £6.00
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 8mo ago
Scandinote A4 Monthly Planner Pad 52 Sheets Undated Reusable Monthly Layouts (4+ Years) Desk Organiser To Do List & Goal Planner 100gsm Recycled Paper UK Made
- Price
- £9.54
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 2y ago
A3 Monthly Planner Desk Pad Undated Calendar by Clear Mind Concepts
- Price
- £10.82
- Rating
- 4.6/5
- Reviews
- 312
- Age
- 4y ago
A4 monthly planner pad - undated desk calendar with colour coded days & a notes area - 52 tear-off sheets
- Price
- £7.50
- Rating
- 4.7/5
- Reviews
- 477
- Age
- 4y ago
Sweetzer & Orange 2026-2027 Monthly Planner Notebook 7.5 x 9.5 Two-Year Calendar Planner January 2026 to December 2027 Clean Monthly Layout Sturdy 120gsm Paper Gold Spiral Binding
- Price
- £5.94
- Rating
- 4.7/5
- Reviews
- 188
- Age
- 10mo ago
Trending
90-day click momentum
Rileys 2026-2027 Classic Academic Planner 20x15cm (Green)
- Price
- £5.85
- Rating
- 4.4/5
- Reviews
- 3,347
- Age
- 10mo ago
A3 Large Monthly Planner Pad 24 Tear Off Sheets Undated Calendar & Organizer To Do List Notepad Monthly Desk Pad Organiser for Home School Office Enough for 2 Years Use
- Price
- £8.63
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
SURFOU Magnetic Whiteboard for Fridge Calendar A3 Monthly Planner Dry Wipe Board for Tasks to-Do Lists Shopping Meal Planning for Home and Office with 4 Dry Erase Pens and Eraser
- Price
- £9.07
- Rating
- 4.5/5
- Reviews
- 310
- Age
- 1y ago
Sweetzer & Orange 2026-2027 Monthly Planner Notebook 7.5 x 9.5 Two-Year Calendar Planner January 2026 to December 2027 Clean Monthly Layout Sturdy 120gsm Paper Gold Spiral Binding
- Price
- £5.94
- Rating
- 4.7/5
- Reviews
- 188
- Age
- 10mo ago
MCCORL Whiteboard Calendar for Fridge and Wall Weekly/Monthly Planner Self Adhesive (Stick on Any Smooth Surface) Perfect as Family Chores Chart Reminder and Memo Board Dry wipeable
- Price
- £11.84
- Rating
- 4.3/5
- Reviews
- 216
- Age
- 1y ago
Newest
by launch dateA3 Large Monthly Planner Pad 24 Tear Off Sheets Undated Calendar & Organizer To Do List Notepad Monthly Desk Pad Organiser for Home School Office Enough for 2 Years Use
- Price
- £8.63
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Monthly Planner Pad A4 Monthly To Do List Notepad 52 Tear Off Sheets Undated Calendar & Organizer Meal Planning or Business Plans for Home School Office 120gsm Thick Paper
- Price
- £6.00
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 8mo ago
Sweetzer & Orange 2026-2027 Monthly Planner Notebook 7.5 x 9.5 Two-Year Calendar Planner January 2026 to December 2027 Clean Monthly Layout Sturdy 120gsm Paper Gold Spiral Binding
- Price
- £5.94
- Rating
- 4.7/5
- Reviews
- 188
- Age
- 10mo ago
Sweetzer & Orange 2026-2027 Monthly Planner Notebook 7.5 x 9.5 Two-Year Calendar Planner January 2026 to December 2027 Clean Monthly Layout Sturdy 120gsm Paper Gold Spiral Binding
- Price
- £6.52
- Rating
- 4.7/5
- Reviews
- 188
- Age
- 10mo ago
Rileys 2026-2027 Classic Academic Planner 20x15cm (Green)
- Price
- £5.85
- Rating
- 4.4/5
- Reviews
- 3,347
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
26
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
55%
Top 20: 96%
Open market
32%
- Maridergo24%
- Noted10%
- Scandinote10%
- Clear Mind Concepts9%
- SWEETZER & ORANGE9%
- RUKAR6%
Demand
Monthly Planner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep · busiest ÷ quietest = 2.8×
Search terms
Top Monthly Planner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- monthly planner81K/yr
- monthly wall planner13K/yr
- monthly planner pad9K/yr
- month planner4K/yr
Reviews and returns
What reviews say buyers love and hate about Monthly Planner
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
not fit for purpose
Very small
it is small
Poor quality
Quality leaves a lot to be desired
honestly not worth the money
Overpriced
way overpriced
flimsy
Printing smudges when wet
Love
True to description
Does the job
Exactly what I needed
Lovely monthly organiser pad
It helps me to organise myself
Always use this to help me organise myself
Easy to use
Easy to read
easy to read
Excellent for my product just what I needed
Such a good quality board
Great quality
Good value
Excellent value for money - excellent size
Excellent value for money
Return
0.8% Return rate 63% Fixable by listing
not fit for purpose
Very small
it is small
Poor quality
Quality leaves a lot to be desired
Keep looking
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Niches in the same category that score near this one. Research these next.
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Academic Wall Planner 2025/2026
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Monthly Planner questions
Answered from the same tracked data.