Mont Blanc Pen
FailThe top 5 brands take 95% of clicks, so Mont Blanc Pen is a Fail.
- Flapen Score
- 46 / 100Ranks 431 of 835 Stationery & Office Supplies niches · −1 vs the category median of 4746
- Market size
- £654K/yr1.1M searches / yr
- 90-day growth
- -11.9%search demand this quarter
- Competition
- 55%top-5 click share · 10 brands · 85 sellers
Flapen Score
Mont Blanc Pen against its category
The dotted line is the Stationery & Office Supplies average. Past it, Mont Blanc Pen is stronger. Inside it, weaker.
Market
The Mont Blanc Pen market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mont Blanc Pen 1.1M times last year and spent an estimated £654K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
4.4% of searches ended in a purchase last week.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £654K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- -11.9%
- Conversion, latest week
- 4.4%
- Market size, estimated
- £654Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- parker pen499K searches a year
02 · Price
A sale here is worth £13.02.
Listings sell for £13.02 on average, from £3.57 to £37.28. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At £13.02 that is £26K to £33K a year per listing.
- Average price
- £13.02under the $15 to $100 sweet spot
- Price range
- £3.57–£37.28
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £26K–£33K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #81 within Pens, Pencils & Writing Supplies. It carries 4,860 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 79%
- Out of stock, average day
- 0.0%
- Average rank
- #81in Pens, Pencils & Writing Supplies
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,860per listing
- Listings tracked
- 28
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Mont Blanc Pen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Parker Jotter Ballpoint Pen | Stainless Steel with Chrome Trim | Medium Point | Handwriting Pens & Stationery Supplies | Blue Ink | Gift Box
- Price
- £7.72
- Rating
- 4.7/5
- Reviews
- 21,596
- Age
- 10y ago
PARKER Jotter Ballpoint Pen | Stainless Steel with Golden Trim | Medium Point | Handwriting Pens & Stationery Supplies | Blue Ink | Gift Box
- Price
- £7.32
- Rating
- 4.7/5
- Reviews
- 21,596
- Age
- 10y ago
Parker Jotter Originals Ballpoint Pen | Classic Black Finish | Medium Point | Blue Ink
- Price
- £4.79
- Rating
- 4.7/5
- Reviews
- 7,471
- Age
- 7y ago
Parker Jotter Originals Ballpoint Pen | Classic Blue Finish | Medium Point | Blue Ink
- Price
- £4.97
- Rating
- 4.6/5
- Reviews
- 6,757
- Age
- 14y ago
Parker Jotter Originals Ballpoint Pens | Assorted Retro Finishes | Medium Point | Handwriting Pens & Stationery Supplies | Black Ink Pen Set | 4 Count
- Price
- £15.76
- Rating
- 4.7/5
- Reviews
- 6,231
- Age
- 7y ago
Trending
90-day click momentum
Personalised Parker Jotter Ballpoint Pen - Custom Engraved Parker Pen | Luxury Executive Gift for Fathers Day Graduation Retirement | Corporate Office Pens with Logo or Name (Silver)
- Price
- £18.26
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
Parker Jotter Stainless Steel personalised parker pen engraved In Classy Gift Box Ideal Valentines day Birthday or Fathers Day Gift Perfect For Men & Women With Laser Engraving (Silver)
- Price
- £21.01
- Rating
- 4.6/5
- Reviews
- 290
- Age
- 2y ago
Parker Jotter Originals Ballpoint Pen | Classic Orange Finish | Medium Point | Blue Ink
- Price
- £6.17
- Rating
- 4.7/5
- Reviews
- 1,692
- Age
- 7y ago
Personalised Engraved Premium Parker Stainless Steel Gold or Silver Trim Ballpoint Pen with Black Ink Classy Gift Box and gift bag Custom Gift for Christmas for Men and Women Enter Your Custom Text
- Price
- £19.05
- Rating
- 4.8/5
- Reviews
- 411
- Age
- 2y ago
Parker Jotter Originals Ballpoint Pen | Classic Yellow Finish | Medium Point | Blue Ink | 1 Count
- Price
- £4.85
- Rating
- 4.8/5
- Reviews
- 806
- Age
- 7y ago
Newest
by launch datePersonalised Parker Jotter Ballpoint Pen - Custom Engraved Parker Pen | Luxury Executive Gift for Fathers Day Graduation Retirement | Corporate Office Pens with Logo or Name (Silver)
- Price
- £18.26
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 4mo ago
Parker IM Duo Pen Gift Set | Fountain Pen Ballpoint Pen & Pen Pouch | Stainless Steel Finish with Chrome Trims | Medium Tip | Blue Ink Refills | Perfect Graduation Gifts
- Price
- £24.21
- Rating
- 4.5/5
- Reviews
- 4,499
- Age
- 1y ago
Personalised Engraved Premium Parker Stainless Steel Gold or Silver Trim Ballpoint Pen with Black Ink Classy Gift Box and gift bag Custom Gift for Christmas for Men and Women Enter Your Custom Text
- Price
- £19.05
- Rating
- 4.8/5
- Reviews
- 411
- Age
- 2y ago
Parker Jotter Stainless Steel personalised parker pen engraved In Classy Gift Box Ideal Valentines day Birthday or Fathers Day Gift Perfect For Men & Women With Laser Engraving (Silver)
- Price
- £21.01
- Rating
- 4.6/5
- Reviews
- 290
- Age
- 2y ago
Robert Frederick Van Gogh Irises Ballpoint Pen in Gift Box
- Price
- £3.57
- Rating
- 4.5/5
- Reviews
- 216
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
85
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
55%
Top 20: 92%
Open market
4%
- PARKER86%
- SPOONFROMTHEMOON.CO.UK3%
- Secretary2%
- Bond & Regent2%
- Personalised Engraved2%
- UIXJODO1%
- Open — no brand owns it (4 brands, 4%)
Demand
Mont Blanc Pen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Mont Blanc Pen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- parker pen499K/yr
- parker jotter79K/yr
- parker ballpoint pen102K/yr
- parker55K/yr
- pens for women42K/yr
- ink pen50K/yr
- parker pens44K/yr
- nice pen29K/yr
- pen gift29K/yr
- fancy pen28K/yr
Reviews and returns
What reviews say buyers love and hate about Mont Blanc Pen
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The parts are of poor quality
Quality is either cheap or this is fake, deeply dissapointed
Poor quality
Fallen apart
Short Lifespan
after having for only a few months it falls apart
much shorter
it feels a bit too small
Its much smaller than the Parker ball point pens I used to buy years ago
Disappointing – writes far too lightly
it doesn't write great
Tiny issue is that the pen makes a rattling sound when you are writing
Looks expensive
Although it is slightly overpriced it feels expensive
Looks more expensive than price
Love
Easy to write with
Writes well
Smooth writing
Brilliant quality
Quality product and outstanding customer service
Excellent quality gift
Reasonably priced
Excellent value
Good price
Great pens
Good quality pen
Brilliant quality parker pen
beautiful colours
Colour is really nice
nice colour smooth feel
Return
0.5% Return rate 26% Fixable by listing
The parts are of poor quality
Quality is either cheap or this is fake, deeply dissapointed
Poor quality
much shorter
it feels a bit too small
Its much smaller than the Parker ball point pens I used to buy years ago
Disappointing – writes far too lightly
it doesn't write great
Tiny issue is that the pen makes a rattling sound when you are writing
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mont Blanc Pen questions
Answered from the same tracked data.