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Meal Planner Board

Fail

Demand is soft, at -22.3% this quarter, so Meal Planner Board is a Fail.

Flapen Score
43
43 / 100
Ranks 518 of 835 Stationery & Office Supplies niches · −4 vs the category median of 47
Market size
£80K/yr160K searches / yr
90-day growth
-22.3%search demand this quarter
Competition
61%top-5 click share · 18 brands · 22 sellers

Flapen Score

Meal Planner Board against its category

The dotted line is the Stationery & Office Supplies average. Past it, Meal Planner Board is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Meal Planner Board market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Meal Planner Board 160K times last year and spent an estimated £80K. The top 5 brands take 72% of clicks. Demand peaks in Jan. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £80K a year.

Searches, last 12 months
160K
Growth, 90 days vs prior 90
-22.3%
Conversion, latest week
5.6%
Market size, estimated
£80Ka year
Peak month
January3.0× the quietest month
Top search term
meal planner board48K searches a year

02 · Price

A sale here is worth £8.99.

Listings sell for £8.99 on average, from £4.41 to £18.93. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £8.99 that is £899 to £2K a year per listing.

Average price
£8.99under the $15 to $100 sweet spot
Price range
£4.41–£18.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£899–£2K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #81 within Calendars, Planners & Personal Organisers. It carries 2,027 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#81in Calendars, Planners & Personal Organisers
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,027per listing
Listings tracked
23

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Meal Planner Board products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

22

Est. top-5 brand share

72%

Top 20: 100%

Est. top-5 click share

61%

Top 20: 97%

Open market

23%

  • Smart Panda23%
  • DumanAsen15%
  • Thboxes15%
  • The Magnet Shop12%
  • Dacitiery7%
  • Accwork5%

Demand

Meal Planner Board search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 3.0×

Search terms

Top Meal Planner Board search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • meal planner board48K/yr
  • magnetic meal planner for fridge26K/yr
  • meal planner magnetic22K/yr
  • magnetic meal planner14K/yr
  • fridge meal planner magnetic12K/yr
  • weekly meal planner magnetic10K/yr
  • magnetic menu planner fridge7K/yr
  • magnetic food planner for fridge5K/yr
  • meal planner whiteboard6K/yr
  • fridge meal planner5K/yr

Reviews and returns

What reviews say buyers love and hate about Meal Planner Board

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“They feel very low quality”
A buyer, on “Quality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Meal Planner Board questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data