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Lanyard Card Holder Clear

Fail

Prices span $2.30–$16.36, mostly outside the sweet spot, so Lanyard Card Holder Clear is a Fail.

Flapen Score
48
48 / 100
Top 45% of 835 Stationery & Office Supplies niches · +1 vs the category median of 47
Market size
£63K/yr145K searches / yr
90-day growth
-0.9%search demand this quarter
Competition
54%top-5 click share · 20 brands · 26 sellers

Flapen Score

Lanyard Card Holder Clear against its category

The dotted line is the Stationery & Office Supplies average. Past it, Lanyard Card Holder Clear is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lanyard Card Holder Clear market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lanyard Card Holder Clear 145K times last year and spent an estimated £63K. The top 5 brands take 60% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

8.3% of searches ended in a purchase last week.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £63K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
-0.9%
Conversion, latest week
8.3%
Market size, estimated
£63Ka year
Top search term
lanyard card holder clear29K searches a year

02 · Price

A sale here is worth £5.24.

Listings sell for £5.24 on average, from £2.30 to £16.36. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £5.24 that is £3K to £4K a year per listing.

Average price
£5.24under the $15 to $100 sweet spot
Price range
£2.30–£16.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£3K–£4K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #161 within Office Supplies. It carries 1,303 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.9%
Average rank
#161in Office Supplies
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,303per listing
Listings tracked
26

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Lanyard Card Holder Clear products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

26

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

54%

Top 20: 93%

Open market

34%

  • Customcard ltd20%
  • Gunwon19%
  • Uniclife8%
  • PaiLeWei7%
  • PCL Media ltd7%
  • ROSSHINE5%

Demand

Lanyard Card Holder Clear search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KOctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.4× · 10 of 12 months tracked

Search terms

Top Lanyard Card Holder Clear search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lanyard card holder clear29K/yr
  • plastic card holder20K/yr
  • badge holders17K/yr
  • plastic card holder for lanyard13K/yr
  • double sided id card holder9K/yr
  • plastic lanyard card holder7K/yr
  • plastic id card holder7K/yr
  • clear card holder6K/yr
  • double sided card holder6K/yr
  • id card holders double sided5K/yr

Reviews and returns

What reviews say buyers love and hate about Lanyard Card Holder Clear

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall17%−0.02

Really cheap keeps breaking all employees moaning avoid at all costs

Poor quality

Terrible quality

Material Quality14%−0.06

Plastic comes off easily

They are plastic

Hard Feel10%−0.09

Cheap hard plastic

Very hard plastic not suitable for my needs

Durability10%+0.27

Serves purpose though easily breaks

Mine broke after 2 years

Stitch/Finish/Polish7%−0.07

Within a matter of weeks these holders were splitting at the seams - they are certainly not very sturdy

Love

Quality-Overall26%−0.02

well-made product that does the job very well

Good Quality

The card holder is good quality

Value For Money18%+1.24

Good price

Decent price

Great value

Advertised Vs Actual Product16%+0.94

As advertised

Exactly wat I needed

As described

Size-Overall7%+0.34

Handy Size

Fit perfectly

they fit perfectly into my wallet

Strength6%+0.42

Nice and strong

These are very sturdy card holders

Very sturdy

Return

0.4% Return rate 75% Fixable by listing

Size-Overall64%███▇█▇
Quality-Overall7%█▃▂▆▂▃

Really cheap keeps breaking all employees moaning avoid at all costs

Poor quality

Terrible quality

Compatibility-Overall6%▁▁▃▅▁█
Advertised Vs Actual Product5%▁▁▅▆▁█
Material Quality2%▁▁▅▁█▁

Plastic comes off easily

They are plastic

FAQ

Common Lanyard Card Holder Clear questions

Answered from the same tracked data.