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Kids Calendar 2026

Fail

Demand is soft, at -44.2% this quarter, so Kids Calendar 2026 is a Fail.

Flapen Score
46
46 / 100
Ranks 431 of 835 Stationery & Office Supplies niches · −1 vs the category median of 47
Market size
£31K/yr60K searches / yr
90-day growth
-44.2%search demand this quarter
Competition
40%top-5 click share · 19 brands · 60 sellers

Flapen Score

Kids Calendar 2026 against its category

The dotted line is the Stationery & Office Supplies average. Past it, Kids Calendar 2026 is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Calendar 2026 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kids Calendar 2026 60K times last year and spent an estimated £31K. The top 5 brands take 53% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

6.0% of searches ended in a purchase last week.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -44.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-44.2%
Conversion, latest week
6.0%
Market size, estimated
£31Ka year
Top search term
kids calendar 202626K searches a year

02 · Price

A sale here is worth £8.58.

Listings sell for £8.58 on average, from £4.69 to £18.32. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £8.58 that is £0 to £858 a year per listing.

Average price
£8.58under the $15 to $100 sweet spot
Price range
£4.69–£18.32
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£858
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 30.2% of listings are out of stock. The average listing ranks #683 within Calendars, Planners & Personal Organisers. It carries 499 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
93%
Out of stock, average day
30.2%
Average rank
#683in Calendars, Planners & Personal Organisers
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
499per listing
Listings tracked
29

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Kids Calendar 2026 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 rising

Sellers

60

Top-5 brand share

53%

Top 20: 100%

Top-5 click share

40%

Top 20: 88%

Open market

40%

  • Danilo Promotions LTD16%
  • Papa Prints12%
  • Koolstuffs9%
  • Fridge Magic9%
  • Grupo Erik7%
  • Chuckle7%

Demand

Kids Calendar 2026 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26JanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 9.9× · 7 of 12 months tracked

Search terms

Top Kids Calendar 2026 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids calendar 202626K/yr
  • calendar 2026 kids6K/yr
  • stitch calendar 202613K/yr
  • stitch calendar4K/yr
  • 2026 calendar kids5K/yr
  • boys calendar 20266K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Calendar 2026

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall21%

it is small

A bit smaller than I expected

Boxes/dates are made smaller

Quality-Overall14%−0.06

Poor quality

Quality leaves a lot to be desired

Awful quality, something you would get in a pound store

Print Quality8%−0.06

pages printed poorly

Poor Printing

Writing Experience8%+0.66

only negative is could have larger spaces for writing

Durability8%−0.07

Turning from one month to another has broken the gum

Love

Quality-Overall23%−0.06

Excellent for my product just what I needed

Excellent quality

Good quality layout

Advertised Vs Actual Product11%

Just as described

Just exactly as stated

Exactly as advertised

Value For Money10%−0.03

Great value for money

Good value

Well worth the money

Writing Experience9%+0.66

Writing space, quality

The writing space is very good

Great to write on daily notes

Size-Overall8%

A decent size

the size is ideal for little hands

Good size, perfect to hang on the wall or door

Return

0.5% Return rate 62% Fixable by listing

Size-Overall56%▆▆▅▆▄█

it is small

A bit smaller than I expected

Boxes/dates are made smaller

Quality-Overall11%▅██▃▆▁

Poor quality

Quality leaves a lot to be desired

Awful quality, something you would get in a pound store

Magnetic Strength/Adsorption8%█▁▅▁▇▃
Defective Material/Parts5%▁▂█▃▁▃
Functionality-Overall3%▁▃▁▄█▁

FAQ

Common Kids Calendar 2026 questions

Answered from the same tracked data.