Kids Birthday Cards Multipack

Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £72K a year.

Searches, last 12 months

155K

Growth, 90 days vs prior 90

-12.3%

Conversion, latest week

7.3%

Market size, estimated

£72Ka year

Peak month

January2.5× the quietest month

Top search term

kids birthday cards multipack43K searches a year

Listings sell for £6.36 on average, from £1.40 to £10.79. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £6.36 that is £2K to £3K a year per listing.

Average price

£6.36under the $15 to $100 sweet spot

Price range

£1.40–£10.79

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£2K–£3K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #1,276 within Cards & Card Stock. It carries 674 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

7.9%

Average rank

#1,276in Cards & Card Stock

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

674per listing

Listings tracked

30

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

32 months