Id Card Holders

Shoppers searched for this 717K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £164K a year.

Searches, last 12 months

717K

Growth, 90 days vs prior 90

-2.5%

Conversion, latest week

4.5%

Market size, estimated

£164Ka year

Peak month

September1.7× the quietest month

Top search term

id card holders161K searches a year

Listings sell for £5.10 on average, from £2.30 to £14.15. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At £5.10 that is £5K to £6K a year per listing.

Average price

£5.10under the $15 to $100 sweet spot

Price range

£2.30–£14.15

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

£5K–£6K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #78 within Office Supplies. It carries 2,367 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#78in Office Supplies

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,367per listing

Listings tracked

34

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months