Honeycomb Packing Paper
FailShoppers spend only $60K a year here, so Honeycomb Packing Paper is a Fail.
- Flapen Score
- 49 / 100Top 41% of 835 Stationery & Office Supplies niches · +2 vs the category median of 4749
- Market size
- £60K/yr48K searches / yr
- 90-day growth
- +10.7%search demand this quarter
- Competition
- 62%top-5 click share · 14 brands · 19 sellers
Flapen Score
Honeycomb Packing Paper against its category
The dotted line is the Stationery & Office Supplies average. Past it, Honeycomb Packing Paper is stronger. Inside it, weaker.
Market
The Honeycomb Packing Paper market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Honeycomb Packing Paper 48K times last year and spent an estimated £60K. The top 5 brands take 77% of clicks. Demand peaks in Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
12.3% of searches ended in a purchase last week.
Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.3% of those searches ended in a purchase. Searches in the last 90 days moved +10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.
- Searches, last 12 months
- 48K
- Growth, 90 days vs prior 90
- +10.7%
- Conversion, latest week
- 12.3%
- Market size, estimated
- £60Ka year
- Peak month
- November1.5× the quietest month
- Top search term
- honeycomb packing paper30K searches a year
02 · Price
A sale here is worth £10.23.
Listings sell for £10.23 on average, from £5.05 to £20.33. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £10.23 that is £3K to £5K a year per listing.
- Average price
- £10.23under the $15 to $100 sweet spot
- Price range
- £5.05–£20.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£5K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #80 within Envelopes & Mailing Supplies. It carries 418 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 95%
- Out of stock, average day
- 0.0%
- Average rank
- #80in Envelopes & Mailing Supplies
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 418per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Honeycomb Packing Paper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SZSYumUnion Honeycomb Packing Paper Roll Alternative to Bubble Wrap for Moving House Packing Peanuts Shipping Breakables Packaging Paper Roll
- Price
- £5.65
- Rating
- 4.4/5
- Reviews
- 1,040
- Age
- 4y ago
Honeycomb Packaging Paper Roll 50M x 30cm with Fragile Warning Sticker Alternative to Bubble Wrap Reusable Wrapping Paper for Shipping Moving Breakables and Gift
- Price
- £8.06
- Rating
- 4.5/5
- Reviews
- 147
- Age
- 1y ago
Olicky Honeycomb Packing Paper Roll 30cm x 30m Wrapping Paper
- Price
- £8.41
- Rating
- 4.7/5
- Reviews
- 425
- Age
- 2y ago
Honeycomb Packing Paper Roll 30cmx100m Packaging Wrap Paper with 15m Jute Rope Thick Honeycomb Cushioning Wrapping for Moving House Shipping Packing Breakables Gift Bubble Wrap Alternative
- Price
- £15.98
- Rating
- 4.4/5
- Reviews
- 23
- Age
- 1y ago
ecoTru UK Honeycomb Packing Paper 30cm x 50m British Brand Bubble Wrap for Moving House Eco Alternative Small Business Packaging for Shipping Wrapping & Void Fill Recyclable & Biodegradable
- Price
- £11.61
- Rating
- 4.5/5
- Reviews
- 613
- Age
- 3y ago
Trending
90-day click momentum
Roll of Paper Bubble Wrap for Packing Cushioning Wrap Papers 30cm x 10M Brown Honeycomb Packing Paper for Moving House Shipping Breakables and Gifts Packaging Filler with 10 Sheet Fragile Sticker
- Price
- £5.05
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 6mo ago
Now products Honeycomb Packing Paper Roll 30cm x 30m - Eco-Friendly Bubble Wrap Alternative for Moving Shipping Fragile Items & Gift Wrap Recyclable Packaging
- Price
- £6.22
- Rating
- 4.8/5
- Reviews
- 34
- Age
- 8mo ago
Honeycomb Packing Paper 30cm x 30m for Moving Products & Gifts Recyclable and Biodegradable Kraft Paper Cushioning Material with 10 Fragile Sticker Labels
- Price
- £8.08
- Rating
- 4.5/5
- Reviews
- 2,994
- Age
- 3y ago
Honeycomb Packaging Paper Roll 50M x 30cm with Fragile Warning Sticker Alternative to Bubble Wrap Reusable Wrapping Paper for Shipping Moving Breakables and Gift
- Price
- £8.06
- Rating
- 4.5/5
- Reviews
- 147
- Age
- 1y ago
SZSYumUnion Honeycomb Packing Paper 92M x 30cm Packing Materials for Fragile Items Alternative to Bubble Wrap for Moving House Packing Peanuts Shipping Breakables Packaging Paper Roll
- Price
- £17.09
- Rating
- 4.4/5
- Reviews
- 1,040
- Age
- 5y ago
Newest
by launch dateRoll of Paper Bubble Wrap for Packing Cushioning Wrap Papers 30cm x 10M Brown Honeycomb Packing Paper for Moving House Shipping Breakables and Gifts Packaging Filler with 10 Sheet Fragile Sticker
- Price
- £5.05
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 6mo ago
Now products Honeycomb Packing Paper Roll 30cm x 30m - Eco-Friendly Bubble Wrap Alternative for Moving Shipping Fragile Items & Gift Wrap Recyclable Packaging
- Price
- £6.22
- Rating
- 4.8/5
- Reviews
- 34
- Age
- 8mo ago
Dntorx Honeycomb Packaging Paper Bubble Wrap Paper 80M x 30CM - Kraft
- Price
- £12.70
- Rating
- 4.5/5
- Reviews
- 147
- Age
- 9mo ago
UQABIK Honeycomb Packing Paper Roll - 30cm x 30m | 200% Stretchability - Eco-Friendly Kraft Wrapping Paper for Shipping Fragile Items & Moving | Plastic-Free Alternative to Bubble Wrap (Brown)
- Price
- £7.69
- Rating
- 4.6/5
- Reviews
- 60
- Age
- 9mo ago
Honeycomb Packing Paper Packing Paper for Moving Products & Gifts Honeycomb Wrapping Paper Recyclable and Biodegradable Cushioning Packing Material with 20 Fragile Stickers (30cm x 18m)
- Price
- £8.35
- Rating
- 4.7/5
- Reviews
- 98
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
19
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
18%
- SZSYumUnion31%
- Dntorx18%
- Olicky10%
- ZZMYSYXL9%
- ecotru9%
- Besitek5%
- Open — no brand owns it (8 brands, 18%)
Demand
Honeycomb Packing Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.5×
Search terms
Top Honeycomb Packing Paper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- honeycomb packing paper30K/yr
- paper bubble wrap12K/yr
- honeycomb paper6K/yr
Reviews and returns
What reviews say buyers love and hate about Honeycomb Packing Paper
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Expected it to be thicker
It isnt thick
Not as thick as I expected so had to use extra layers
Problems arise when you try to open out
I just wish it was cheaper
a nightmare to recycle
Not easy on hands
Love
Very good for recycling
Environmentally friendly
also environmentally friendly too
Great quality and kept everything well protected and was able to be reused
Good quality
Great product
Good value for money
Good value
excellent value for money
Easy to use
easy to open up
easier to store
Did the job
As described
It does what it says on the tin
Return
0.5% Return rate 52% Fixable by listing
the roll seems tiny -
Very poor
Expected it to be thicker
It isnt thick
Not as thick as I expected so had to use extra layers
Not like the pictures at all
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Honeycomb Packing Paper questions
Answered from the same tracked data.