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Hole Punch Reinforcement Stickers

Fail

Prices span $2.44–$8.35, mostly outside the sweet spot, so Hole Punch Reinforcement Stickers is a Fail.

Flapen Score
41
41 / 100
Ranks 577 of 835 Stationery & Office Supplies niches · −6 vs the category median of 47
Market size
£57K/yr69K searches / yr
90-day growth
-25.0%search demand this quarter
Competition
70%top-5 click share · 11 brands · 43 sellers

Flapen Score

Hole Punch Reinforcement Stickers against its category

The dotted line is the Stationery & Office Supplies average. Past it, Hole Punch Reinforcement Stickers is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hole Punch Reinforcement Stickers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hole Punch Reinforcement Stickers 69K times last year and spent an estimated £57K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Sep–Oct. Flapen scores it 41 out of 100, a Fail.

01 · Demand

19.4% of searches ended in a purchase last week.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.4% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
-25.0%
Conversion, latest week
19.4%
Market size, estimated
£57Ka year
Peak month
September2.1× the quietest month
Top search term
hole punch reinforcers25K searches a year

02 · Price

A sale here is worth £4.26.

Listings sell for £4.26 on average, from £2.44 to £8.35. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At £4.26 that is £3K to £4K a year per listing.

Average price
£4.26under the $15 to $100 sweet spot
Price range
£2.44–£8.35
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
£3K–£4K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #205 within Office Supplies. It carries 692 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#205in Office Supplies
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
692per listing
Listings tracked
14

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Hole Punch Reinforcement Stickers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£17K£26K£34K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 flat

Sellers

43

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

16%

  • Just stationery40%
  • TownStix14%
  • Rowwait12%
  • Gunwon8%
  • SHENLONG4%
  • HYMC4%
  • Open — no brand owns it (5 brands, 16%)

Demand

Hole Punch Reinforcement Stickers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Sep, Oct · busiest ÷ quietest = 2.1×

Search terms

Top Hole Punch Reinforcement Stickers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hole punch reinforcers25K/yr
  • hole reinforcement rings10K/yr
  • reinforcement rings7K/yr
  • ring binder hole reinforcers7K/yr
  • paper hole reinforcement rings4K/yr
  • hole punch reinforcement stickers3K/yr
  • punch hole reinforcers3K/yr
  • hole punch stickers3K/yr
  • ring reinforcements for file paper2K/yr
  • sheet & hole reinforcements3K/yr

Reviews and returns

What reviews say buyers love and hate about Hole Punch Reinforcement Stickers

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness35%−0.26

The adhesive is very weak

Don't stick well

Not sticky enough

Ease Of Use24%−0.09

Very difficult to use

very fiddly, difficult to peel off of strip and I will look for an alternative as too irritating to use

not very useful

Durability9%−0.07

Don't last

Unfortunately not very durable

Functionality-Overall6%−0.05

they just came off

so the product does not serve its purpose

Strength6%−0.05

Not strong enough

Love

Value For Money27%+2.10

Good value for money so Im happy

Great value

Good value

Advertised Vs Actual Product19%+1.08

They did the job

Did the job

Exactly as described

Quality-Overall14%+0.78

Good quality

Overall a very good product

Great Product

Ease Of Use11%−0.09

Easy to use

Very neat way to utilise the product

Useful

Paper Quality6%+0.30

Good job- essential for maintaining paper quality

excellent for strengthening punch holes in any pieces of paper

Great item works very well with keeping pages secure

Return

0.2% Return rate 67% Fixable by listing

Color56%▁█▃▁▅▁
Adhesion/Stickiness11%▁▁█▁▁▁

The adhesive is very weak

Don't stick well

Not sticky enough

Quality-Overall11%
Functionality-Overall11%▁▁█▁▁▁

they just came off

so the product does not serve its purpose

Advertised Vs Actual Product11%▁▁▁▁█▁

FAQ

Common Hole Punch Reinforcement Stickers questions

Answered from the same tracked data.