Skip to content
43

heart post it notes

Skip it

Soft demand (-68.7% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 97Competition 45Returns 99Price range 0Avg price 12Brand share 73Review moat 90Quality gap 38

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible16.0%

search→purchase rate — share of searches ending in a sale

Review moat

Great196.04

avg incumbent reviews — the moat a new listing must climb

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Bad£4.41

avg listing price — sweet spot $15–$100

Market size

Bad£17K

£17K/yr · 24K searches

Growth

Bad-68.7%

90-day search growth — must beat 0% to launch

Price range

Bad£3.10–£6.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, heart post it notes is a £17K/yr Amazon United Kingdom market (24K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 43/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

heart post it notes market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
£18K–£22K
units × avg price
Conversion rate
16.0%
Avg BSR
#415
Page quality
0%
Prime
100%
Sponsored
92%
Out of stock
20.4%
Avg brand age
23 months
Avg seller age
222 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

27

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

58%

Top 20: 95%

Open market

33%

  • JFGDVW23%
  • KIFZM10%
  • Post-it9%
  • EVG9%
  • Solvio9%
  • Early Buy6%

Demand & seasonality

Weekly Amazon search volume, last 69 weeks — -68.7% search growth over the last 90 days.
3K2KSpike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 10.2×

Top heart post it notes search terms

  • heart post it notes11K/yr
  • heart shaped post it notes5K/yr
  • heart sticky notes5K/yr
  • love heart post it notes3K/yr
All search terms

Top heart post it notes products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£2K20%£3K30%£5K40%£7K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about heart post it notes

What buyers praise and complain about, mined from review topics.

What buyers love

Color26%

“Lovely colours”

Value For Money23%

“Good Value”

Adhesion/Stickiness13%

“actually sticky”

Fun/Entertainment Experience9%

“the heart shape makes them much more fun than your standard sticky note”

Quality-Overall8%

“Excellent quality”

Size-Overall6%

“Decent size”

Paper Quality3%

“the ink doesnt go through the paper which is really good”

Portability3%

“practical”

Paper Compatibility2%

“Pretty sticky notes and paper clips”

Design-Overall1%

“The pink heart-shaped design is the main reason people would buy these”

What buyers complain about

Adhesion/Stickiness50%

“Do not stick”

Size-Overall22%

“very small”

Thickness14%

“Quite thin and dont stick well”

Value For Money6%

“Very expensive for what it is”

Top return reasons

Size-Overall67%
Adhesion/Stickiness33%

Common questions

Is heart post it notes profitable to sell on Amazon United Kingdom?
The niche generates £17K/yr across 24 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -68.7%. Flapen's verdict: Skip it (43/100).
How competitive is the heart post it notes niche?
21 brands and 27 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in heart post it notes?
Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Thickness. The return rate is 0.2%.
When does demand for heart post it notes peak?
Demand peaks in Jan–Feb; the busiest month runs 10.2× the quietest.
What does it cost to enter the heart post it notes niche?
Listings span £3.10–£6.99; the average listing price is £4.41 (sweet spot $15–$100). The average incumbent carries 196 reviews — the moat a new listing must climb.