handwriting pens blue
Skip itPrices mostly outside the sweet spot ($1.21–$12.60) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Review moat
Good1,049.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand
Avg price
Bad£5.76avg listing price — sweet spot $15–$100
Market size
Bad£20K£20K/yr · 35K searches
Price range
Bad£1.21–£12.60cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, handwriting pens blue is a £20K/yr Amazon United Kingdom market (35K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 34/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
handwriting pens blue market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £35K–£46K
- units × avg price
- Conversion rate
- 10.1%
- Avg BSR
- #131
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 57%
- Out of stock
- 0.0%
- Avg brand age
- 70 months
- Avg seller age
- 191 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 rising
Sellers
39
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
4%
- MANUSCRIPT61%
- Berol21%
- STAEDTLER5%
- SHOW-ME4%
- Artbiu3%
- Pelikan3%
- Open — no brand owns it (2 brands, 4%)
Demand
Weekly Amazon search volume, last 38 weeks — -13.1% search growth over the last 90 days.Top handwriting pens blue search terms
- handwriting pens blue14K/yr
- blue handwriting pens8K/yr
- manuscript handwriting pens blue5K/yr
- blue handwriting pens for school8K/yr
Top handwriting pens blue products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
(Pack of 10) Manuscript Blue Handwriting Pens Comfort Grip School Kids Handwriter
MANUSCRIPT£4.764.7★150 rev
Manuscript Pen Company MANUSCRIPT Handwriting Pens Blue - pack of 12 handwriting pens with blue ink. Assorted MT010012BE
MANUSCRIPT£6.714.6★860 rev
Berol Handwriting Pens | Round Shape is Easy to Hold | Washable Blue Ink | Bright Barrels | 2 Count
Berol£1.214.6★5,697 rev
Berol Handwriting Pen Stick Dark Blue S0879260 Pack of 6
Berol£4.434.6★4,091 rev
STAEDTLER Noris - Handwriting Pen - Blue - Pack of 4 307-3 BK4
STAEDTLER£3.914.7★230 rev
Newest
by launch date
Pelikan Handwriting Pens Blue Ink 0.7 mm Nib Ergonomic Pack of 20
Pelikan£6.7736 rev
STAEDTLER Noris - Handwriting Pen - Blue - Pack of 4 307-3 BK4
STAEDTLER£3.91230 rev
(Pack of 10) Manuscript Blue Handwriting Pens Comfort Grip School Kids Handwriter
MANUSCRIPT£4.76150 rev
MANUSCRIPT Handwriting Pens (Pack of 3) - Black Writing Pens with Ergonomic Grip for Everyday Use Reliable Pen Multipack with Durable Tip Essential Office & School Supplies
MANUSCRIPT£5.2221 rev
Eziglide Handwriting Pens Blue Pack of 12 For School & Home Learning
Eziglide£6.3570 rev
Trending
90-day click momentumPelikan Handwriting Pens Blue Ink 0.7 mm Nib Ergonomic Pack of 20
Pelikan£6.774.7★
MANUSCRIPT Handwriting Pens (Pack of 3) - Black Writing Pens with Ergonomic Grip for Everyday Use Reliable Pen Multipack with Durable Tip Essential Office & School Supplies
MANUSCRIPT£5.224.9★
STAEDTLER Noris - Handwriting Pen - Blue - Pack of 4 307-3 BK4
STAEDTLER£3.914.7★
Artbiu 8 Erasable Pens Blue - Rub Out Pens Erasable Gel Pens with Rubbers on the End Cool Friction Pen with Eraser Ballpoint Writing Pen that Rub Out Stationary Office Back to School Supplies
Artbiu£5.464.1★
Manuscript Handwriting Pens - Pack of 40 Handwriting Pens with Blue Ink
MANUSCRIPT£12.604.7★
What buyers say about handwriting pens blue
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Quick delivery and good price”
“Lovely writing pen”
“Easy to use”
“Comfortable for childrens hands”
“Excellent pens”
“The grip is good”
“Great pens and the erasing works perfectly”
“As advertised”
“rub out well”
What buyers complain about
“Most of the pens were not writing clearly”
“The ink runs out very quickly”
“Awful pens”
“they are not good to erase”
“Dont work”
“The ink didnt work at all”
“will not rub out writing on paper which is what we bought them for”
“All dried up”
“easy to smudge”
“Only available in standard colors. not a con for us”
Top return reasons
Common questions
- Is handwriting pens blue profitable to sell on Amazon United Kingdom?
- The niche generates £20K/yr across 14 tracked products. 90-day search growth is -13.1%. Flapen's verdict: Skip it (34/100).
- How competitive is the handwriting pens blue niche?
- 8 brands and 39 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in handwriting pens blue?
- Top complaints mined from reviews: Writing Experience, Ink Leakage, Quality-Overall. The return rate is 0.2%.
- What does it cost to enter the handwriting pens blue niche?
- Listings span £1.21–£12.60; the average listing price is £5.76 (sweet spot $15–$100). The average incumbent carries 1,050 reviews — the moat a new listing must climb.