Graph Paper
FailPrices span $2.00–$11.80, mostly outside the sweet spot, so Graph Paper is a Fail.
- Flapen Score
- 38 / 100Ranks 652 of 835 Stationery & Office Supplies niches · −9 vs the category median of 4738
- Market size
- £122K/yr152K searches / yr
- 90-day growth
- -26.2%search demand this quarter
- Competition
- 75%top-5 click share · 11 brands · 45 sellers
Flapen Score
Graph Paper against its category
The dotted line is the Stationery & Office Supplies average. Past it, Graph Paper is stronger. Inside it, weaker.
Market
The Graph Paper market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Graph Paper 152K times last year and spent an estimated £122K. The top 5 brands take 86% of clicks. Demand peaks in Feb–Sep. Flapen scores it 38 out of 100, a Fail.
01 · Demand
14.2% of searches ended in a purchase last week.
Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £122K a year.
- Searches, last 12 months
- 152K
- Growth, 90 days vs prior 90
- -26.2%
- Conversion, latest week
- 14.2%
- Market size, estimated
- £122Ka year
- Peak month
- September1.8× the quietest month
- Top search term
- graph paper94K searches a year
02 · Price
A sale here is worth £5.65.
Listings sell for £5.65 on average, from £2.00 to £11.80. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £5.65 that is £6K to £7K a year per listing.
- Average price
- £5.65under the $15 to $100 sweet spot
- Price range
- £2.00–£11.80
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £6K–£7K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #23 within Notebooks, Writing Pads & Diaries. It carries 6,796 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 94%
- Out of stock, average day
- 3.5%
- Average rank
- #23in Notebooks, Writing Pads & Diaries
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,796per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Graph Paper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Silvine A4 Professional Graph Pad. 50 Sheets of Quality 90gsm Paper A4GP21020
- Price
- £4.05
- Rating
- 4.6/5
- Reviews
- 2,218
- Age
- 10y ago
A4 Graph Paper Pad 2mm Grid Squared Paper for Maths
- Price
- £3.08
- Rating
- 4.3/5
- Reviews
- 283
- Age
- 8y ago
Amazon Basics Quad-Ruled Paper Pad Pack of 2 21.6 cm by 29.8 cm White
- Price
- £4.98
- Rating
- 4.5/5
- Reviews
- 96,620
- Age
- 7y ago
Silvine A4 Refill Pad - 2/10/20 mm Graph (160 Pages) Single White
- Price
- £2.49
- Rating
- 4.7/5
- Reviews
- 5,640
- Age
- 17y ago
Silvine A4 Professional Graph Pad. 50 Sheets of Quality 90gsm Paper White
- Price
- £4.01
- Rating
- 4.7/5
- Reviews
- 144
- Age
- 6y ago
Trending
90-day click momentum
Sixstore A4 Professional Graph Pad 35 Sheets 70gsm Paper Printed 2/10/20mm Graph
- Price
- £4.05
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago
2 Pack Graph Paper Pad A4 Grid Notebook 4x4 Quad Ruled 30 Sheets/Pad
- Price
- £5.76
- Rating
- 4.3/5
- Reviews
- 21
- Age
- 3mo ago
Cemiplus 2 Pack A4 Grid Spiral Notebook Kraft Cover 5mm Square Grid/Gridded Pages Graph Ruled Wirebound Notebooks Bulk Journals
- Price
- £10.65
- Rating
- 4.7/5
- Reviews
- 263
- Age
- 5y ago
RHINO A4 Loose Leaf Graph Paper 500 Sheets / 1000 Page 20mm Graph Ruling 1-Pack Hole Punched School & Office Stationery Supplies
- Price
- £11.80
- Rating
- 4.1/5
- Reviews
- 37
- Age
- 14y ago
Silvine A4 Professional Graph Pad. 50 Sheets of Quality 90gsm Paper A4GP21020
- Price
- £4.05
- Rating
- 4.6/5
- Reviews
- 2,218
- Age
- 10y ago
Newest
by launch date2 Pack Graph Paper Pad A4 Grid Notebook 4x4 Quad Ruled 30 Sheets/Pad
- Price
- £5.76
- Rating
- 4.3/5
- Reviews
- 21
- Age
- 3mo ago
Sixstore A4 Professional Graph Pad 35 Sheets 70gsm Paper Printed 2/10/20mm Graph
- Price
- £4.05
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago
Graph Paper A4 Pad 3 Pack Squared Paper Grid Notebook Quad Ruled 4x4
- Price
- £7.30
- Rating
- 4.4/5
- Reviews
- 412
- Age
- 1y ago
Roneky Graph Paper Pads A4 Graph Notebook 2 Pack 4x4 Quad Grid Paper 30 Sheets Engineering Paper Perforations A4 Lined Pads with Sturdy Cardboard for Drawing Designing Math Sketching
- Price
- £5.76
- Rating
- 4.3/5
- Reviews
- 1,600
- Age
- 1y ago
Cemiplus 2 Pack A4 Grid Spiral Notebook Kraft Cover 5mm Square Grid/Gridded Pages Graph Ruled Wirebound Notebooks Bulk Journals
- Price
- £10.65
- Rating
- 4.7/5
- Reviews
- 263
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
11 falling
Sellers
45
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
11%
- Silvine44%
- U.20%
- Amazon Basics13%
- Rhino5%
- Roneky4%
- Cemiplus3%
- Open — no brand owns it (5 brands, 11%)
Demand
Graph Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Sep · busiest ÷ quietest = 1.8×
Search terms
Top Graph Paper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- graph paper94K/yr
- graph paper a4 pad35K/yr
- a4 graph paper8K/yr
- a4 graph paper pad8K/yr
- graph paper a44K/yr
- graph paper pad3K/yr
Reviews and returns
What reviews say buyers love and hate about Graph Paper
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Poor quality paper, very thin
The paper sheet itself often tears or bends
Poor quality paper poor value for money
I found the printing of the graph lines of inferior quality
Poor quality printing
My fault for not reading the fine print
Poor value for money
it's not great value
Not worth it
Once you tear off a sheet it is no longer A4
Paper size is not A4 after sheet is removed rom the pad - shorted by width of the holding band - more like Letter
False advertisement as by the image I assumed I would get 2 pads
Misleading
Remove your misleading double image for this product
Love
Excellent paper
Good graphic Paper
Good graph paper
Excellent quality
Good product
Perfect and standard
As shown
exactly as advertised
As described
Great value
Great value for money
Good value
The pages are clear, well printed, and the grid lines are easy to see without being too dark
Well printed
Always turns up on time printedmperfect as should be
Return
0.3% Return rate 47% Fixable by listing
As it's an odd size
Its about an inch shorter vertically
Poor quality paper, very thin
The paper sheet itself often tears or bends
Poor quality paper poor value for money
False advertisement as by the image I assumed I would get 2 pads
Misleading
Remove your misleading double image for this product
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Graph Paper questions
Answered from the same tracked data.