Is globe profitable to sell on Amazon United Kingdom?

The niche generates £376K/yr across 36 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.2%. Flapen's verdict: Worth a look (50/100).

How competitive is the globe niche?

17 brands and 46 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in globe?

Top complaints mined from reviews: Quality-Overall, Value For Money, Strength. The return rate is 1.9%.

When does demand for globe peak?

Demand peaks in Nov–Dec; the busiest month runs 3.2× the quietest.

What does it cost to enter the globe niche?

Listings span £3.19–£160.19; the average listing price is £27.78 (sweet spot $15–$100). The average incumbent carries 1,882 reviews — the moat a new listing must climb.

globe

Worth a look

Shows a sweet-spot price point ($27.78 avg), but soft demand (-17.2% this quarter) keeps it on the watch list.

Avg price

Incredible£27.78

avg listing price — sweet spot $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good£376K

£376K/yr · 635K searches

Price range

Good£3.19–£160.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,882.42

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-17.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, globe is a £376K/yr Amazon United Kingdom market (635K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

globe market data

Units sold / yr: 13K–15K; avg 250–500/product
Revenue / yr: £347K–£417K; units × avg price
Conversion rate: 2.1%
Avg BSR: #27
Page quality: 0%
Prime: 92%
Sponsored: 86%
Out of stock: 15.1%
Avg brand age: 46 months
Avg seller age: 180 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

Top-5 brand share

79%

Top 20: 99%

Top-5 click share

49%

Top 20: 83%

Open market

18%

EXERZ42%
Science Kidz13%
LeapFrog10%
SHATCHI9%
TECNODIDATTICA5%
Topglobe3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

Open Trend

Top globe search terms

globe204K/yr -9.6%1.6% conv.
globes of earth99K/yr -26.2%1.6% conv.
globe for kids75K/yr -14.3%3.1% conv.
world globe37K/yr -17.3%1.2% conv.
globe lamp33K/yr -32.4%0.3% conv.
world globes for adults20K/yr -32.7%0.8% conv.
globes23K/yr -14.7%0.5% conv.
kids globe26K/yr -8.5%2.7% conv.
world globe for kids14K/yr -7.3%3.2% conv.
globe light18K/yr -30.9%0.1% conv.

All search terms

Top globe products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Science Kidz 2 in 1 Light Up Globe For Kids - Illuminated Constellation

Science Kidz£19.164.6★1,183 rev

Exerz 20cm World Globe Educational - Swivel Rotating Earth Globe - Political Map English - Diameter 20cm (Engish)

EXERZ£14.204.4★4,337 rev

LeapFrog Magic Adventures Globe Interactive Childrens Globe Educational Smart Globe for Kids with 2.7 Inch LCD Screen Toys for Children with Games and Activities Suitable for 5 6 7+ Year Olds

LeapFrog£54.094.7★2,632 rev

1 Pc 40 cm Inflatable World Globe with Detailed Earth Map Educational Geography Ball Toys Showing Country Borders Cities and Rivers School Teaching Aid and Play Ball Gift for Home or Classroom

SHATCHI£3.193.9★1,640 rev

Exerz 14cm Antique World Globe English Map Vintage Bronze Metal Arc Base

EXERZ£13.874.6★3,118 rev

Newest

by launch date

Science Can Openable Globe for Kids 8 Inch Interactive Globe Talking Model with Knowledge & Quiz Mode Bilingual Stem Toys for Kids Age 8-13 Birthday Gifts for 6-12 Year Old Boys & Girls

Science Can£39.71103 rev

4mo ago

32CM Educational World Globe with Weighted Base Classroom Decorative Large Earth for Students & Geography Teachers 360 Rotating Interactive Globe with World Map-Learning Tool& Educational Toys

GOCHANGE£29.041,027 rev

2y ago

EXERZ 30cm World Globe Political Map English Desk Globe School & Office

EXERZ£28.681,462 rev

3y ago

EXERZ 20cm World Globe Political Map English Desk Globe School & Office

EXERZ£13.011,462 rev

3y ago

RosewineC Inflatable Global World Globe 38cm Explore The World Educational Geographic for School Play and Educational Games

RosewineC£4.87196 rev

4y ago

What buyers say about globe

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Overall, its a well-made, visually striking piece that works beautifully as a desk feature”

Value For Money11%

“Worth it”

Advertised Vs Actual Product9%

“Just what I wanted”

Size-Overall8%

“perfect size”

Brightness/Shine/Glow6%

“he's a bright lad”

Design-Overall6%

“So two stars for its clever design”

Educational-Overall5%

“Excellent learning toy for children my granddaughter loves this ⭐️⭐️⭐️⭐️⭐️”

Assembly/Installation4%

“Nice looking with minimal assembly”

Fun/Entertainment Experience4%

“hours of fun”

Gifting Purpose4%

“Was a gift”

What buyers complain about

Quality-Overall29%

“Some reviews were not great”

Value For Money12%

“Quite expensive though”

Strength6%

“a little flimsy”

Battery Life6%

“This globe was faulty - the batteries became very hot”

Size-Overall6%

“Too small”

Balance/Stability4%

“it has a clumsy white band where the 2 halves 'join', and doesn't seem very stable at all”

Mounting4%

“No matter how hard I try to fix the globe to the base it just won't work, so every time I lift the globe the base falls off, most annoying”

Design-Overall4%

“Worst design and product”

Weight Heavy4%

“Although it is good to gave just it should be more heavy for better stability”

Material Quality3%

“Made of low quality material”

Top return reasons

Size-Overall35%

Defective Material/Parts10%

Quality-Overall10%

Functionality-Overall5%

Product Condition3%

Value For Money3%

Assembly/Installation3%

Advertised Vs Actual Product2%

Battery Inclusion2%

Gifting Purpose2%

Common questions

Is globe profitable to sell on Amazon United Kingdom?: The niche generates £376K/yr across 36 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.2%. Flapen's verdict: Worth a look (50/100).
How competitive is the globe niche?: 17 brands and 46 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in globe?: Top complaints mined from reviews: Quality-Overall, Value For Money, Strength. The return rate is 1.9%.
When does demand for globe peak?: Demand peaks in Nov–Dec; the busiest month runs 3.2× the quietest.
What does it cost to enter the globe niche?: Listings span £3.19–£160.19; the average listing price is £27.78 (sweet spot $15–$100). The average incumbent carries 1,882 reviews — the moat a new listing must climb.