Skip to content

Freezer Labels

Fail

Prices span $2.01–$7.07, mostly outside the sweet spot, so Freezer Labels is a Fail.

Flapen Score
36
36 / 100
Ranks 689 of 835 Stationery & Office Supplies niches · −11 vs the category median of 47
Market size
£104K/yr125K searches / yr
90-day growth
-28.2%search demand this quarter
Competition
92%top-5 click share · 8 brands · 11 sellers

Flapen Score

Freezer Labels against its category

The dotted line is the Stationery & Office Supplies average. Past it, Freezer Labels is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Freezer Labels market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Freezer Labels 125K times last year and spent an estimated £104K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Feb. Flapen scores it 36 out of 100, a Fail.

01 · Demand

20.4% of searches ended in a purchase last week.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.4% of those searches ended in a purchase. Searches in the last 90 days moved -28.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £104K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
-28.2%
Conversion, latest week
20.4%
Market size, estimated
£104Ka year
Peak month
January2.1× the quietest month
Top search term
freezer labels82K searches a year

02 · Price

A sale here is worth £4.06.

Listings sell for £4.06 on average, from £2.01 to £7.07. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 4,000 to 5,000 of them. At £4.06 that is £16K to £20K a year per listing.

Average price
£4.06under the $15 to $100 sweet spot
Price range
£2.01–£7.07
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
4,000–5,000
Revenue per listing a year
£16K–£20K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Office Supplies. It carries 1,608 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#74in Office Supplies
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,608per listing
Listings tracked
8

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Freezer Labels products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

£0£16K£31K£47K£62K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

11

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

5%

  • Innoveem50%
  • Double Dragon17%
  • Aujzoo12%
  • ARMIZ9%
  • Drawlish4%
  • BNFGD3%
  • Open — no brand owns it (2 brands, 5%)

Demand

Freezer Labels search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.1×

Search terms

Top Freezer Labels search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • freezer labels82K/yr
  • freezer labels easy peel off15K/yr
  • food labels stickers freezer6K/yr
  • freezer labels easy peel off with pen5K/yr
  • freezer stickers3K/yr
  • freezer stickers labels4K/yr
  • labels for freezer containers4K/yr
  • freezer food labels4K/yr
  • freezer labels and pen3K/yr

Reviews and returns

What reviews say buyers love and hate about Freezer Labels

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness22%−0.03

Very sticky lables

Had trouble getting them to stick

Not peelable and leave glue

Size-Overall17%−0.06

Small labels

My fault re size I should have measured

very small

Ease Of Cleaning8%−0.02

doesn't wipe off easily

Despite soaking in soapy water Im still unable to remove them

Residue5%

despite description, does leave residue on glass containers

Terrible sticky residue left after removing – DO NOT BUY

Over the years, we have both struggled with freezer labels that you cant properly write on, fail to stick properly on plastic bags and plastic tubs, and leave a residue when they are removed

Ease Of Use4%+1.17

Not easy to peel off

difficult to remove

Very hard to remove

Love

Adhesion/Stickiness18%−0.03

Good strong sticky

Good adhesive

Stick well

Ease Of Use17%+1.17

Easy to use

Easy to write on

easy to remove

Advertised Vs Actual Product17%+1.09

As advertised

Do what i needed

As described

Quality-Overall15%+0.95

Great quality, bargain price, easy stick/unstick

Great product just what I needed

Good Quality

Value For Money8%+0.90

Worth buying

Great value

Good price

Return

0.1% Return rate 55% Fixable by listing

Size-Overall55%█▃▅▆▆█

Small labels

My fault re size I should have measured

very small

Value For Money15%▁▅█▁▁▁
Quality-Overall15%▁▄▁▁█▁
Functionality-Overall10%▁█▁▁▁▁
Adhesion/Stickiness5%▁▁▁█▁▁

Very sticky lables

Had trouble getting them to stick

Not peelable and leave glue

FAQ

Common Freezer Labels questions

Answered from the same tracked data.